Marketing Strategy & Activation Lead, EMEA

Interface is a global flooring and sustainability leader dedicated to rethinking how spaces work for people and the planet. Our portfolio includes Interface carpet tile and LVT, nora rubber flooring, and FLOR premium area rugs. Across every brand, we innovate in a way that combines design, performance, and sustainability—without compromise.

Trusted by architects, designers, and building professionals worldwide, we help bring bold visions to life with solutions that deliver real, measurable impact. Building on more than 30 years of sustainability progress and industry‑first innovation, we remain ‘all in’ on our goal of becoming carbon negative by 2040, without the use of offsets.

Location Can be located at any of the following locations:

Germany - at our office in either Krefeld or Weinheim The Netherlands - at our office in Scherpenzeel United Kingdom - at our office in Halifax, West Yorkshire Role Purpose The Marketing Strategy & Activation Lead, EMEA is responsible for adapting and activating global marketing strategies across diverse EMEA markets, ensuring strong local relevance while maintaining brand consistency. The role connects global strategy, regional priorities, and local execution, supporting segment growth across multiple countries with varying cultural, commercial, and market dynamics.

It co-ordinates and implements global and EMEA marketing programs targeted at A&D, end users, distributors and dealers that increase the company's brand presence (nora and Interface) and market share. It also drives efficiency through streamlined processes across EMEA and manages the EMEA Event & Aware house Coordinator to drive execution on events + Mill tours.

Key Responsibilities Marketing Planning & Campaign Management Adapt global marketing strategies and projects into relevant, commercially focused EMEA activation plans that reflect regional market needs, cultural nuances and customer priorities.

Contribute to EMEA annual operating planning, strategic marketing roadmaps and key regional initiatives, acting as a strong partner to the Director, EMEA Marketing Activation.

Support EMEA-wide strategic initiatives with focus on accelerating our segment approach, translating priorities into actionable marketing programmes that drive regional impact.

Plan and coordinate integrated Global Product launches and campaigns across digital, offline and sales channels, including localisation, stakeholder alignment, launch readiness, training, translation and post-launch follow-up.

Develop and maintain sales enablement tools, marketing materials and platforms that support customer conversations, improve usability and create consistent processes across EMEA markets.

Coordinate EMEA internal communications (e.g. on my.interface), website updates and content enhancements in close alignment with Global Communications and regional stakeholders.

Plan and execute key EMEA events (internal/external), and support region specific strategic fairs, trade shows and mill tour experiences in our production sites across EMEA, ensuring impactful execution aligned with brand and commercial objectives.

Partner closely with the Commercial Organisation, ASDs, Product and Sales teams, as well as Global Marketing, regional Marketing and Concept Design teams to ensure strong alignment, clear priorities and effective execution across EMEA.Build strong relationships with industry partners, key customers, external agencies and vendors to strengthen marketing effectiveness and regional relevance.

Leadership & Team Development Lead and support the development of the EMEA Event & Aware house Coordinator to ensure clear priorities, strong execution and continuous improvement.

Set clear objectives, provide regular feedback and manage…