Coordinator, Digital Marketing

Teams

Hamilton Tiger-Cats & Forge FC

Director, Digital & Consumer Marketing

Immediate

Full-time permanent

Hamilton Sports Group (HSG) is a leading sport and entertainment organization that owns and operates the Hamilton Tiger-Cats and Forge FC. Based in Hamilton, Ontario, HSG is recognized nationally for delivering world-class sporting events and live entertainment experiences, including Grey Cups, international soccer matches, major concerts, and large-scale community events. With a football history dating back to 1869, the Hamilton Tiger-Cats are one of the most storied franchises in the Canadian Football League, known for competitive excellence and deep community roots.

Forge FC, a four-time Canadian Premier League champion, represents the highest standard of professional soccer in Canada. Together, Hamilton Sports Group is committed to building strong brands, growing passionate fan communities, and elevating Canadian sport on and off the field.

The Digital Marketing Coordinator will work closely with the Manager of Digital and Consumer Marketing as well as the Senior Director of Brand and Consumer Marketing to implement our brand and consumer marketing strategy, developing, executing, and reporting on web, email, and ad campaigns, while supporting various other marketing initiatives. This role is instrumental in helping drive fan engagement, ticket sales, merchandise sales, and overall brand awareness for both the Tiger-Cats and Forge FC.

• Build and deploy email campaigns
• Design/update website and create landing pages
• Manage paid ad campaigns
• Track and report on email and ad campaign performance
• Generate leads and drive demand for events and products
• Manage 1st party data
• Build segmented audiences
• Build reports and dashboards
• Copywriting
• Other duties/responsibilities as assigned

• Passion for sports, media, and marketing
• Proficient in using email marketing tools
• Experience with Meta ads
• Proficiency with content management systems and experience building webpages.
• Familiarity with Adobe Creative Cloud, specifically Adobe Illustrator
• Familiarity with Google Analytics,
• Experience with Salesforce (Sales Cloud / Marketing Cloud) not required but is an asset.
• Knowledge of the Canadian sports landscape, particularly the CFL and Canadian Premier League is an asset.

• Bachelor's degree
• 1-3 years of experience in a marketing or digital marketing role
• Detail-oriented with excellent project management and organizational skills
• Very strong written communication skills
• Strategic thinking and problem-solving skills
• Knowledge of digital marketing basics
• Collaborative
• Proactive
• Ability to work in a fast-paced, deadline-driven environment
• Ability to work an event-based schedule that includes nights, weekends, and extended hours

• $40,000 to $55,000.

• To be considered for this opportunity, please apply via Team Work Online and provide a cover letter with your application. Please note we will only contact applicants who are selected for an interview.