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Compact Equipment Sales Representative; CESR

Job in Hamilton, Ontario, E8H, Canada
Listing for: TCAT Div of Toromont Industries Ltd
Full Time position
Listed on 2026-10-16
Job specializations:
  • Sales
    Sales Representative, Inside Sales, Outside / Field Sales, Industrial Sales
Salary/Wage Range or Industry Benchmark: 90000 - 120000 CAD Yearly CAD 90000.00 120000.00 YEAR
Job Description & How to Apply Below
Position: Compact Equipment Sales Representative (CESR)
Job Category  :  Sales

Requisition Number  :  INSID
010656

Full-Time

Locations
Showing 1 location

Stoney Creek, ON , CAN

Pay or shift range: $70,000 CAD to $120,000 CAD The estimated range is the budgeted amount for this position. Final offers are based on various factors, including skill set, experience, location, qualifications and other job-related reasons.

Description
Toromont Cat is looking for a Compact Equipment Sales Representative to be the key point of contact between the business and our Compact Equipment customers. He/she will have a passion for sales and a proactive desire to connect with customers, identify opportunities, and deliver equipment solutions that help customers succeed. This is an excellent opportunity for a highly motivated sales professional who thrives in a fast-paced, customer-focused environment and enjoys owning the sales process from lead generation through delivery.

Successful incumbents will have the opportunity to grow their careers within Toromont Cat, including progression into future sales representative opportunities.

Pay Type

Full Time, Permanent

Compensation

The listed base salary is just onecomponentof our total rewards package. This role is eligible for a performance-based commission plan with target annual commission earnings of $20,000 to $50,000, resulting in a target total compensation opportunity of $90,000 to $120,000 annually .

Our Workplace Total Rewards:

Industry leading safety culture where your wellness is the top priority

Affiliation of working with a “best in class” organization and the global “Caterpillar” brand

Access Learning and Development and Educational Assistance

Compensation program that includes:

Competitive salary, annual performance bonus and salary review

Pension Plan with Company match at 100%

Employee Stock Purchase Plan with Company match

Group Savings Plans

Disability coverage (short and long-term)

Employee / Family Assistance Program with access to leading medical experts

Employee / Family Healthcare coverage (health, drug, dental, vision, out of country, and life insurance)

Exclusive employee deals, discounts and perks with our Toromont partners

A Typical Day @ Work:

Respond quickly and professionally to customer inquiries generated through walk-in traffic, digital leads, rental conversions, events, and referrals

Build andmaintainstrong relationships with new and existing customers

Prospect new opportunities andidentifycustomers that wouldbenefitfrom compact equipment solutions

Determine customer requirements and recommend equipment, attachments, financing, and service solutions

Present equipment options, pricing, trade-in opportunities, financing programs, and payment solutions

Manage opportunities frominitialcontact through closing and delivery

Convert rental customers into equipment ownership opportunities

Participate in local events, trade shows, demonstrations, and customer engagement activities

Maintainaccuratecustomer information, quotes, opportunities, and follow-up activities within CRM systems

Collaborate with internal teams to ensure a seamless customer experience

Establish attainable monthly and yearlyobjectivesintended to reinforce continuous improvement and achievement toward Company goals

Requirements:

Post-secondary education ideally in Business, Sales, Marketing, Construction Management, Equipment Management, or a related program

3-5 years of sales experience; equipment, automotive, dealership, construction, or related industry experience is an asset

Strong customer service and relationship-building skills

Self-motivated, competitive, and results-oriented mindset

Excellent communication, negotiation, and closing skills

Ability to manage multiple opportunities and follow up with urgency

Comfort discussing financing, payments, trade-ins,…
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