Sr​/Executive Director, HCP Marketing Lead

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At Bayer we’re visionaries, driven to solve the world’s toughest challenges and striving for a world where “Health for all, Hunger for none” is no longer a dream, but a real possibility. We’re doing it with energy, curiosity and sheer dedication, always learning from unique perspectives of those around us, expanding our thinking, growing our capabilities and redefining ‘impossible’. If you’re hungry to build a varied and meaningful career in a community of brilliant and diverse minds to make a real difference, there’s only one choice.

Theirlht; this position is a Whippany, NJ headquartered opening. Candidates must be able to work out of the Whippany, NJ office weekly.

• Leveraging data‑driven insights to develop the brand strategy, including core branding, positioning, messaging, ਸ਼ਾਗਾਰ, and go‑to‑market models tailored to physicians treating secondary stroke.
• Developing and leading brand and investment plan for the marketing team.
• Partnering with the business@m
  insights team to set the future direction for insight generation and strategy development, monitoring product strategy success and adjusting accordingly.
• Staying ahead of market trends to build innovative solutions that address or preempt customer needs.
• Galvanizing complex matrix teams and leading agency relationships to flawlessly execute tactics on strategy, time, and budget.
• Partnering with Customer Engagement Teams, Market Access, Medical/HEOR, Digital/Media Center of Excellence and leading cross‑functional projects to drive brand goals.
• Cultivating relationships with thought leaders, key customers, and professional organizations.
• Representing Marketing on the Promotional Review Team.
• Providing an environment that fosters learning, open communication, teamwork, and fun to maintain and expand our high‑ বিষয়ে performing team.

• Global and U.S. brand teams
• Customer engagement/sales leaders and broader team
• Finance business partner
• Business insights and analytics team
• Regulatory, medical and legal teams
• Market access
• Advocacy relations
• Digital strategy and operations team
• External agency partners

Bayer seeks a candidate who possesses the following:

• BA/BS Degree;
• Extensive background within the pharmaceutical industry leading and/or managing teams;
• High‑performing Health Care Professional (HCP) marketer with expertise creating, leading, and implementing innovative strategies in complex matrix organizations;
• Personal conviction, drive for results, and ability to lead and deliver through others;
• Proven ability to use analytical skills and critical thinking to diagnose business issues and incorporate them into development orbedingt of marketing plans to achieve business results in a self‑directed manner;
• Experience creating, leading and implementing innovative strategies;
• Significant experience in external stakeholder/partner engagement;'action.
• Strong emotional intelligence and interpersonal skills to set a vision and influence without authority across diverse internal and external teams;
• Excellent communicator and strong presenter with the ability to partner, gain credibility, and influence without authority across all organizational levels to deliver results with speed;
• Ability to work in a fast‑paced environment and make decisions in ambiguous/uncertain situations;
• გახდა. Ability to travel approximately 25% ( Aragón domestic and international travel);
• Passion for patients and self‑motivation.

• 12 years of pharmaceutical industry or equivalent experience, with at least 5 years in marketing and MBA or other advanced degree;
• Neurology and health systems experience in the stroke field;
• Prior launch experience;
• Prior pharmaceutical sales management experience is a plus.

Employees can expect to be paid a salary between $214,240 – $321,360. Additional compensation may include a bonus or commission (if relevant). Additional benefits include health care, vision, dental, retirement, PTO, sick leave, etc.

This posting will be available for application until at least 1/28/26.

Bayer offers a…