Social Media & Content Assistant - IE

Working Title: Social Media & Content Assistant - IE

State Role

Title:

Institutional Employment/Federal Work Study

Position Type: Institutional Employment

Position Status: Part-Time

FLSA Status: Non-Exempt:
Eligible for Overtime

College/Division: Student Access and Inclusion

Department: 100576 - Centennial Scholars Program E&G

Pay Band:

Pay Rate: Hourly

Specify Range or Amount: 15.00

Is this a JMU only position? N/A

Is this a grant-funded position? No

Is this a Conflict of Interest designated position? N/A

Beginning Review Date:

About JMU:

Situated in the heart of Virginia’s beautiful Shenandoah Valley, the city of Harrisonburg is a vibrant community with a population of approximately 52,000. Harrisonburg is conveniently located approximately 120 miles from Washington, D.C. and Richmond, VA.

JMU is a selective, public institution with a growing national reputation for offering experiences that lead to an outstanding education and supportive environment for students, faculty and staff. The student body includes approximately 21,000 undergraduate and 1,800 graduate students, with over 1,000 full-time instructional faculty.

JMU offers thriving programs in the liberal arts, science and technology, and professional disciplines at the undergraduate, master’s and doctoral levels. JMU has achieved national recognition for the high quality of its academic programs, focus on maintaining strong student/faculty interaction, and innovative faculty research.

General Information:

The Centennial Scholars Program (CSP) is committed to increasing access to higher education for talented first-generation Pell grant-eligible students from the Commonwealth of Virginia. We provide academic resources, connect students to campus programs, facilitate a successful transition to college, and support students’ success while they earn a college degree.

The Social Media & Content Student Assistant supports First-Generation Programs by creating and sharing content that promotes events, celebrates first-gen stories, and increases awareness of departmental initiatives. This role is responsible for managing digital platforms, designing promotional materials, maintaining the departmental website, and supporting outreach efforts. Ideal candidates will be creative, detail-oriented, and excited about amplifying the voices of first-generation students asional weekend hours may be required to support events.

• Create engaging, accessible, and brand-aligned digital content, including graphics, captions, photos, videos, and social media posts, that highlights Centennial Scholars and first-generation student experiences.
• Promote programs, events, and workshops through Canva, social media, email communications, newsletters, Microsoft Teams, Be Involved, and the department website.
• Manage and update the department’s digital platforms, ensuring content is timely and accurate and responding professionally to messages and comments.
• Attend key programs and events to capture photos and videos, support event logistics, and organize digital media files.
• Collaborate with staff and campus partners to identify storytelling opportunities, develop creative outreach strategies, and increase program visibility and engagement.
• Support daily office operations by welcoming visitors, responding to questions, completing administrative tasks, and maintaining an organized and professional workspace.
• Additional responsibilities include attending required meetings and training sessions, submitting timesheets by established deadlines, and completing other duties as assigned

• Strong communication and interpersonal skills – including written, verbal, and digital communication, with the ability to work effectively with diverse stakeholders.
• Pro…