Senior Lifecycle Marketing Manager - Global
Listed on 2026-09-30
-
Business
CRM Systems & Management -
Marketing / Advertising / PR
CRM Systems & Management
- Global
Lifecycle & CRM
Own retention and lifecycle orchestration outcomes for Global markets by translating demand signals into measurable pipeline and revenue impact.
Full Time, Hybrid
London (Hybrid) with Global collaboration
Role OverviewPosition scope, strategic mission, and operating context.
Role MissionDrive reliable execution in retention and lifecycle orchestration with clear KPI governance, weekly optimization cycles, and high-quality stakeholder communication.
Business Context- You will work with cross‑functional squads supporting campaigns and delivery systems across Global markets.
- This role contributes to our region‑country‑city operating model and reinforces commercial accountability.
- You will partner with strategy, delivery, and analytics leads to improve execution quality and speed.
- Department:
Lifecycle & CRM - Employment Type:
Full Time - Work Model:
Hybrid - Primary
Location:
London (Hybrid) with Global collaboration
- Own end-to-end delivery for Lifecycle Marketing Manager initiatives, from planning through execution and optimization.
- Translate business goals into KPI trees, sprint priorities, and measurable weekly actions.
- Run structured experiments and document performance learnings for scaling decisions.
- Collaborate with adjacent teams to align creative, technical, and operational dependencies.
- Maintain QA discipline, reporting clarity, and leadership‑ready status updates.
Required Experience
- 5-8 years of experience in retention and lifecycle orchestration.
- Hands‑on capability with Hub Spot, email automation, segmentation.
- Strong communication and stakeholder management in cross‑functional environments.
- Data‑informed decision making with comfort in KPI and performance analysis.
- Demonstrated ownership mindset with the ability to execute against deadlines.
- Experience working across multi‑country or multi‑region delivery environments.
- Track record improving conversion quality, efficiency, or operational reliability.
- Confidence in SOP documentation and process governance.
Structured selection focused on capability, execution quality, and team fit.
Application Review. Capability evidence and role fit are assessed against clear decision criteria.
Role and Experience Screening. Capability evidence and role fit are assessed against clear decision criteria.
Practical Assessment. Capability evidence and role fit are assessed against clear decision criteria.
Leadership Interview. Capability evidence and role fit are assessed against clear decision criteria.
Offer and Onboarding. Capability evidence and role fit are assessed against clear decision criteria.
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