Marketing Content Creator

Join to apply for the Marketing Content Creator role at S&P Global

Join to apply for the Marketing Content Creator role at S&P Global

The Opportunity:

automotive

Mastermind is seeking a dynamic and creative Marketing Content Creator to write social media, website, and other thought leadership content for a fast-moving B2B technology solutions provider.

Grade Level (for internal use): 09

Location:

NYC area or remote location

This is a critical, dual‑focused role for a passionate content creator adept at delivering both long‑form and short‑form written content. Our ideal candidate is a skilled copywriter, analytic thinker, and organized project manager with a knack for breaking down complex topics into compelling, digestible content and experiences. Working closely with key partners across Commercial, People, and Product, this individual will help drive brand awareness, affinity, and conversion through strategic use of content and social‑media messaging.

• Web Content Production – Produce thought leadership and brand storytelling tailored to automotive dealer audiences. Collaborate with Product Marketing & Customer Communications to understand what drives our business and develop content that supports client acquisition, retention, and engagement.
• Editorial Calendar – Under the guidance of the Director of Marketing Communications, manage an editorial calendar that engages across all stages of the marketing funnel, focusing on driving organic traffic and converting visitors into leads.
• Blog Lifecycle – Manage the blog lifecycle from ideation, keyword research, outlining to hands‑on writing, editing and publishing. Conduct in‑depth keyword research and competitive analysis to identify high‑potential topics related to automotive SaaS and AI tools.
• Social Media Management – Support the execution of the company’s social media communications strategy, ensuring consistency in brand voice, tone and messaging across all platforms (Linked In, Facebook, Instagram, You Tube, etc.). Own the Linked In newsletter, Masterminded.
• Continuous Improvement – Partner with the Marketing Operations team to track content and search performance, using data and analytics to provide actionable insights and support continuous improvement of strategies. Stay current on evolving digital communications trends, emerging platforms, and changes in audience behaviour; recommend innovations that maintain our competitive edge.
• Messaging Stewardship – Be a steward of best practices in messaging, grammar, writing and style.

• 2+ years of hands‑on experience writing content & social media for a brand or organization, ideally with marketing and communications objectives. Proven portfolio that demonstrates measurable business results (traffic, leads, revenue).
• Strong background and understanding of SEO & GEO best practices, digital trends, and metrics that impact visibility and performance.
• Excellent writing, editing and storytelling skills with a deep understanding of audience engagement and platform nuance.
• Strategic thinker with experience developing and executing content strategies for internal and external audiences.
• Comfortable using AI tools to support content development processes.
• High attention to detail, quality and accuracy—especially in time‑critical situations.
• Highly organized, with strong planning and project‑management skills.

• Previous experience in automotive or SaaS technology strongly preferred. Experience in an automotive dealership is desirable.
• Ability to navigate ambiguity and manage multiple assignments.
• Excellent interpersonal skills; ability to listen to and influence internal and external stakeholders.
• Adaptability to changing priorities and commitment to staying current with industry trends.
• Basic understanding of graphic design & video content creation tools (e.g., Adobe Creative Suite).

This role is limited to candidates with an indefinite right to work within the USA.

• Anticipated base salary range: $53,084 to $109,089. Final base salary will be based on…