Online Marketing Executive

Position

Online Marketing Executive

Havant

£35,000

Permanent - Full Time

Lots of Benefits

HSB Technical Ltd is a specialist recruiter within the Power & Propulsion, Shipbuilding, Maritime Shipping, Energy and Subsea sectors.

Responsible for managing and improving the company's website and webshop, driving online traffic through targeted digital marketing activity, and enhancing visibility through SEO and reputation management. Monitor performance, identify opportunities to increase conversions and online sales, ensure all digital content is engaging, accurate, and aligned with the brand. HSB Technical's client is an established and well-regarded business entity.

• Website & Webshop Management:
  • Oversee day-to-day management of the company website and webshop
  • Ensure the website remains up to date, visually appealing, and aligned with brand standards
  • Continuously improve website usability and customer experience to increase conversions and online sales
  • Coordinate with external agencies or developers when technical updates are required (no programming expected)
• Digital Marketing & Traffic Growth:
  • Develop and execute online marketing strategies to drive high-quality traffic to the website
  • Manage and optimise online campaigns that support the sales team with company sales growth and brand visibility
  • Track performance metrics and provide insights on customer behaviour and website traffic
• SEO & Online Visibility:
  • Build and develop the company's SEO profile, including keyword research, on-page SEO, and content optimisation
  • Monitor search performance and implement improvements to increase organic visibility
• Review & Reputation Management:
  • Encourage and manage customer reviews across key platforms
  • Support initiatives to strengthen online reputation

• Experience using CMS and e-commerce platforms
• Knowledge of analytics tools such as Google Analytics, Search Console, or similar
• Basic understanding of digital advertising platforms (optional)
• Strong understanding of SEO, website optimisation, and online customer journeys
• A full driving licence is required
• This is not a programming or developer role

HSB Technical Ltd has been appointed as the recruitment partner for this role.