Marketing Coordinator

ISI® Elite Training is a high-energy fitness concept focused on low-impact, high-intensity, strength-based 50-minute sessions designed and led by certified coaches. Workouts combine simple, dynamic, functional movements that help members burn fat, build muscle, and gain confidence and strength with measurable results. The brand is built around a mission to create communities that challenge and sharpen each other through integrity, grit, and determination.

Core values emphasize bringing energy, doing the right thing, embracing change, earning results, and rising as one. ISI® Elite Training also offers franchising opportunities for individuals interested in contributing to its growing fitness community and brand presence.

We are looking for a creative, organized and highly motivated Marketing Coordinator – Social, Content & CRM to support the day-to-day execution of ISI Elite Training's national marketing efforts.

This is an execution-focused role responsible for bringing established marketing strategies, campaigns and content calendars to life across social media, email and CRM channels. This position will not be responsible for developing the overarching marketing strategy. Instead, the ideal candidate is someone who can take a clear strategy and turn it into consistent, timely and engaging execution.

A key component of the role will be creating authentic content for ISI's national social channels. This person will regularly visit ISI facilities to capture photos, video and UGC-style content featuring members, coaches, workouts, events and the overall member experience.

The ideal candidate enjoys a mix of content creation, social media, marketing technology and hands-on execution and is excited to help grow a national fitness brand.

• Execute the established national social media strategy and content calendar.
• Schedule, publish and maintain consistent content across Instagram, Facebook and other relevant platforms.
• Visit ISI facilities to capture authentic photos, short-form video and UGC-style content.
• Create Reels, Stories, short-form videos and static social content using newly captured and existing assets.
• Edit content using Canva, Cap Cut, Adobe Express or similar tools.
• Repurpose franchise-level, member-generated and existing content for national channels.
• Maintain an organized library of raw, edited and approved content.
• Monitor comments and messages and support day-to-day community engagement.
• Stay current on relevant social formats and trends within the established brand.
• Coordinate with facility teams when needed to facilitate content capture.

• Build, format, schedule and deploy email campaigns using established CRM platforms.
• Support SMS campaigns, automations and other CRM initiatives.
• Upload and format approved copy and creative.
• QA campaigns for formatting, links, personalization and accuracy.
• Maintain email, SMS and campaign calendars.
• Support landing-page and campaign setup as needed.
• Organize campaign assets and assist with basic performance reporting.

• Support national campaigns, promotions, challenges and seasonal initiatives.
• Execute campaigns according to established strategy, creative direction and timelines.
• Coordinate assets, copy, approvals and deliverables across internal teams.
• Track deadlines and follow up on outstanding items to keep projects moving.
• Assist with franchise marketing requests and time-sensitive initiatives.
• Maintain project information, deadlines and deliverables in  and other.
• Work closely with the Director of Marketing, creative team and cross-functional departments.
• Collaborate with facility teams to support content creation and national initiatives.
• Follow up on outstanding assets, approvals and information.
• Utilize AI and marketing technology to improve efficiency and content production.
• Learn and effectively use the platforms and tools utilized by the marketing team.
• Participate in relevant meetings and maintain clear communication around assigned projects and deadlines.

• 1–3 years of experience in marketing, social media, content creation or a related field.
• Experience creating social media content, particularly short-form video.
• Comfortable capturing photos and video using a smartphone or basic camera equipment.
• Basic editing skills using Canva, Cap Cut, Adobe Express or similar tools.
• Strong organization, time management and attention to detail.
• Excellent written…