Sales and Marketing Account Manager

BUSINESS DEVELOPMENT & ACCOUNT MANAGER
SQF Food Manufacturing
Department:
Sales / Business Development

Reports To:

[Director of Sales / Operations Director]
Position Type:
Full-Time

Location:

Carolina CoPacking, LLC

The Business Development & Account Manager is responsible for driving profitable revenue growth through the development of new customer relationships, expansion of existing accounts, and strategic management of key customer partnerships. This position combines business development, sales, account management, customer relationship management, and commercial strategy within an SQF-certified food manufacturing environment. The individual will be responsible for identifying and pursuing new business opportunities, developing qualified leads into customers, expanding existing accounts, and ensuring customers receive exceptional service throughout the relationship.

The ideal candidate is a highly proactive, results-driven business developer who is comfortable creating opportunities rather than waiting for them. This individual must be able to prospect, build relationships, understand customer needs, develop solutions, negotiate commercial terms, close business, and maintain strong customer relationships after the sale. A strong understanding of food manufacturing, CPG, co-manufacturing/co-packing, product development, supply chain, production capabilities, food safety, SQF requirements, pricing, and manufacturing economics is highly important to the success of this position.

The Business Development & Account Manager serves as a critical link between the customer and internal teams, including Operations, Production, Food Science, Quality Assurance, Procurement, Finance, Supply Chain, and Customer Success.

• BUSINESS DEVELOPMENT & NEW CUSTOMER ACQUISITION
• Develop and execute a proactive business development strategy focused on generating new revenue.
• Identify, research, qualify, and pursue prospective customers within the food, CPG, retail, restaurant, and related industries.
• Build and maintain an active sales pipeline using Hub Spot or other company-approved CRM systems.
• Conduct consistent outbound prospecting through phone calls, email, networking, referrals, industry events, Linked In, and other appropriate channels.
• Develop relationships with decision-makers, including owners, executives, purchasing teams, R&D, operations, supply chain, and procurement professionals.
• Identify companies that could benefit from the company's manufacturing, co-packing, product development, packaging, or related capabilities.
• Develop target-account lists and establish a structured approach for pursuing high-value opportunities.
• Convert qualified leads into customer opportunities and move opportunities consistently through the sales process.
• Take ownership of opportunities from initial contact through qualification, proposal, negotiation, and close.
• Follow up consistently and create urgency to prevent qualified opportunities from becoming stagnant.
• Develop creative solutions when customer requirements do not initially align with current manufacturing capabilities.
• Maintain a strong pipeline sufficient to support company revenue goals.
• REVENUE & SALES GROWTH
• Meet or exceed established sales and revenue targets.
• Develop strategies to increase revenue from existing customers.
• Identify opportunities for upselling, cross-selling, additional products, new SKUs, additional production runs, packaging services, and other company capabilities.
• Analyze customer spending and purchasing patterns to identify growth opportunities.
• Develop account-specific revenue growth plans.
• Understand customer profitability and work with leadership to ensure opportunities support company margin objectives.
• Monitor…