Senior Analyst, Marketing Enablement

## Sr. Analyst, Distribution Enablement Apply locations:
Henley-on-Thames, Oxfordshire time type:
Full time posted on:
Posted Todayjob requisition :
R-14096

As one of the world’s leading independent global investment firms, Invesco is dedicated to rethinking possibilities for our clients. By delivering the combined power of our distinctive investment management capabilities, we provide a wide range of investment strategies and vehicles to our clients around the world. If you're looking for challenging work, intelligent colleagues, and exposure across a global footprint, come explore your potential at Invesco.#

** Job Description
**** We have an outstanding benefits package which includes:
*** Company-provided healthcare
* A competitive annual leave allowance
* Flexible working options, including hybrid working arrangements
* Generous pension provisions
* Income protection
* Health and wellness benefits
* Volunteering days
* Enhanced parental leave
* Life insurance
** Your Role:
** We are seeking a dedicated Salesforce Marketing Cloud Personalization Developer to join our team. The successful candidate will play a crucial role in designing, building, and optimizing personalized customer experiences across all digital touchpoints using Salesforce Marketing Cloud Personalization (Interaction Studio/Evergage) and related tools.

The role requires strong technical capability in JavaScript, CSS, HTML, and marketing automation, along with the ability to collaborate cross-functionally and manage multiple projects.

This position supports the delivery of seamless, data-driven personalization strategies that improve engagement and conversion.
** What you will be doing:
*** Design, implement, and maintain personalization strategies using Salesforce Marketing Cloud Personalization (Interaction Studio/Evergage), including real-time decisioning and customer journeys.
* Maintain and update site mapping to reflect website changes and ensure a seamless, personalized user experience across digital touchpoints.
* Develop and manage dynamic content, templates, and personalized experiences for email and web channels using AMPscript, SQL, SSJS, JavaScript, CSS, and HTML.
* Execute targeted campaigns, create advanced audience segmentation, and conduct A/B testing to improve engagement, conversion, and campaign effectiveness.
* Monitor and analyze campaign and personalization performance, provide optimization recommendations, and document implementation details.
* Collaborate with internal teams to gather requirements and implement cohesive personalization strategies while ensuring compliance with data privacy regulations and staying current with Salesforce best practices.
** What your will bring:
*** Proven experience with Salesforce Marketing Cloud, including Personalization Cloud, and experience designing and executing personalized marketing campaigns.
* Proficiency in JavaScript, CSS, HTML, AMPscript, SQL, and SSJS; familiarity with Salesforce Marketing Cloud Personalization, Account Engagement, Email Studio, Journey Builder, and GDPR/CCPA compliance best practices.
* Bachelor’s degree or diploma in Computer Science, Marketing, or a related field. Salesforce certifications such as Marketing Cloud Personalization Specialist or Marketing Cloud Developer are preferred.
* Communication, interpersonal, and teamwork skills, with the ability to collaborate cross-functionally and manage multiple projects.
* Experience with Einstein Analytics or other AI-based marketing tools is preferred.
** Disability Confident Scheme :
** Applicants who opt in to the Disability Confident Scheme and meet the ‘minimum criteria’ for the role will be offered an interview. We are committed to providing an inclusive recruitment process for all candidates who make an application. By opting-in to this scheme, applicants will be disclosing that they have a disability solely for the purpose of the Disability Confident Scheme.

The Disability Confident Scheme only guarantees an interview – it does not automatically mean that applicants interviewed will gain employment with Invesco at that time.

To apply through the Disability Confident Scheme, you’ll need to firstly ensure you have…