Manager, International Brand Marketing & Innovation

# Manager, International Brand Marketing & Innovation The Hershey Company
• Remote, United States Full-time Manager—Posted
-2021.53 — Product Marketing Manager SOP Alignment (Top)50%
Financial Viability and ROI Assessment Readiness Match
100%0 skill gaps identified SOP Signal Score
0.2/101 compliance keywords## What Does This Manager, International Brand Marketing & Innovation Role Involve?###

Job Location:

Remote Hershey, PA preferred. Remote option.### Pay Level: 2BThis position will be posted internally until the close of business on February 20, 2026.### The Company Hershey offers the opportunity to drive some of the world’s biggest and most iconic brands such as Hershey’s, Reese’s, Kisses, Twizzlers, Pelon and Jolly Rancher. At Hershey, we're more than just a business, we're a team united by our purpose of making more moments of goodness for consumers.

Hershey employees get to make real, impactful changes daily. We are looking for thinkers, leaders and challengers – people who initiate and take action to drive growth and deliver goals. At The Hershey Company, we strike the perfect balance between autonomy and support. Our managers are equipped to foster your career aspirations and empower your growth as we believe your personal and professional development is paramount to the success of the team.

Hershey’s people-focused mindset is what makes our culture so sweet.

Your career. Our business. Together, we’ll make more Moments of Goodness.### The Team The Hershey International Team (global excluding USA) is on a journey to double our business over the next 10-years by bringing more moments of goodness around the world through our great products and experiences. You can join the heart of it all as part of the Global Brand Office working with partners all around the world to drive strategy & performance, build global brands and deliver consumer centric products & innovation!###

The Role Innovation is a critical function at the company, responsible for shaping and building holistic growth plans across key regions and brands, acting as a trusted advisor to the Hershey International Leadership Team, helping teams deliver their business ambitions and ultimately driving our purpose of More Moments of Goodness and vision to be a Leading Snacking Powerhouse.

As a member of the Hershey Global Brand Office team, the Manager International Brand Marketing & Innovation is accountable for translating the strategic direction of the company into clear consumer-based innovation strategies and initiatives to deliver business growth both short term and in the 3-5 year horizon.

This individual will leverage the power of external knowledge (consumer, category and competitive intelligence) and a thorough understanding of all our internal capabilities and business needs to create and bring to life growth driving innovation platforms across the world. From insights and identification of strategic opportunity areas to ideation and successful commercialization to setting up the proper infrastructure and processes for strong innovation delivery - this individual will work with regional innovation teams to shape the future of Hershey’s and deliver our financial goals.

Strategic thinking, complex problem solving and diligent project management are essential to success. They will influence, advise and lead regional marketing and cross functional teams to drive strategy to financial delivery.###

Key Responsibilities:

Implement and activate international marketing & innovation strategy

Partake in insights work to build, understand and translate external consumer, competitive, category + more knowledge into growth driving platforms### Management and delivery of the 3-year Innovation pipelines

Commercialize key multi-market…