Area Sales Manager

This is a field-based sales role with a genuine territory to own and real scope to grow it. A well-established specialist in professional outdoor machinery and equipment, working with premium brands and a loyal customer base across a defined region, is continuing to grow and is looking for an experienced Area Sales Manager to help drive the sales division forward.

You'll be joining a genuinely friendly team within a business experiencing strong growth, with the opportunity to make a real impact across your territory. Location :
With offices in East Riding, this role is commutable from Hull, York, Doncaster, Grimsby, Scunthorpe, Scarborough, Bridlington and Beverley. You will be field based, covering a defined territory across East Riding and the North Yorkshire coastline. There is a competitive salary on offer to reflect your experience with benefits that include an uncapped commission structure , company vehicle, 24 days annual leave plus bank holidays, your birthday off, Life Insurance x3 salary, staff discount, free on-site parking, and a Health Cash Plan.

What you'll be doing
• Managing and growing a portfolio of commercial customers including leisure venues, sports facilities and professional contractors.
• Identifying new business through proactive lead generation, while keeping the pipeline and CRM accurate and up to date.
• Conducting product demonstrations and site visits to assess customer needs and recommend the right machinery solutions from a strong range of premium brands.
• Preparing quotes, proposals and finance packages; working closely with service and parts teams to ensure excellent aftersales support.
• Representing the business at trade shows, open days and manufacturer events, staying sharp on competitor activity and market developments. What you need to bring
• Proven experience in field-based equipment or machinery sales, ideally in a commercial or specialist sector.
• A track record of hitting sales targets and growing a territory, with the drive and commercial awareness to work autonomously.
• Excellent interpersonal skills with the ability to build genuine rapport with customers and represent a business with confidence.
• A full UK driving licence and willingness to travel regularly across a defined territory. Why you'll love this job
• A friendly, people-first culture within a business in genuine growth mode; this is a great time to join and build something meaningful with a team that has your back.
• Excellent manufacturer training and a tailored career path, giving you the knowledge and credibility to become a true expert in a specialist and well-respected field.
• The chance to work with premium brands and a well-established customer base, backed by strong service and parts support that helps you deliver for your customers long after the sale. If you have a background in equipment or machinery sales and you're ready to take on a territory with real growth potential, we'd love to hear from you. Apply today with your up-to-date CV.