Regional Sales Manager
Listed on 2026-10-30
-
Sales
Business Development, Sales Manager, Sales Representative, Sales Development Rep/SDR
Location: Orlando Major Metro Area
Category: Sales
Tags: Remote
Company Overview Brother is a leading provider of home and office equipment, sewing and crafting products, and industrial solutions. With a legacy spanning over 115 years, our brand is renowned for producing award-winning printers, sewing machines, P-touch labelers, and more. Brother International Corporation (BIC) was established in 1954, marking over 70 years of operations in the United States. Our Americas headquarters is located in Bridgewater, New Jersey.
BIC is a wholly owned subsidiary of Brother Industries Limited (BIL), which was founded in 1908 in Nagoya, Japan, and operates in more than 30 countries worldwide. Brother’s Americas presence includes subsidiaries in Canada, Mexico, Brazil, Argentina, Chile, and Peru.
Why Work at Brother? Brother USA has consistently been recognized as a best place to work, reflecting our commitment to fostering a workplace culture aligned with our core values of being inclusive, collaborative, customer-centric, and socially responsible. We value work-life balance and flexibility, and as a result have introduced policies such as our hybrid office schedule, casual dress code, and flexible Fridays, which allow us to wrap up meetings for dedicated focus time or to start our weekends sooner, year-round.
Our commitment to employee growth and development is demonstrated through our offering of facilitated courses and certificate programs and our investment in resources that enable self-paced learning.
The Manager, Regional Sales directs and manages all sales-related activities of Brother GT and DT Series products and embroidery machine product lines within a specified territory. This position assists and motivates Brother distributors to meet overall sales objectives. This role supports and directs activities of the Regional Sales Representative where applicable, aligning with the directives of the Senior Manager, National Sales.
This position updates the company's Customer Relationship Management (CRM) tool with all sales-related activities and maintains a pipeline in the CRM tool that will achieve the annual sales goals.
- Sales Activities Generate sales leads by cold calling, hosting open houses, attending trade shows, and scheduling appointments with channel partners
- Produce accurate monthly sales forecasts for the territory
- Plan and lead product seminars to share benefits of the IP machines with current and potential customers
- Fully utilize corporate CRM tool
- Achieve monthly, quarterly, and annual sales objectives as defined by the Industrial Products Division (IPD) leadership
- Market Activity Develop knowledge of competitors’ products to stay abreast of like models and services
- Continually monitor and analyze competitors' products, programs, and pricing to help Brother stay aware of changes in the competition's sales strategy
- Monitor Brother’s position in the garment decorating marketplace, recommending enhancements
- Identify and report on new ideas around tools, policy, and procedures
- Act as liaison between distributors, end-user customers, and Brother internal departments for sales and service issues
- Education:
Bachelor's Degree (or equivalent experience) in Business Administration or Marketing - Experience:
Minimum 7 years - A combination of experience spanning the following areas:
Experience working in a customer-facing Sales role or similar;
Experience managing assigned accounts within a region;
Experience hunting for & closing new accounts - Minimum 3 years Experience working within the direct-to-garment (DTG) printing industry
- Software/Technical
Skills:
Knowledge of Customer Relationship Management (CRM) software…
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