Media Manager

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At Taylor Wimpey, we don’t just build houses; we build futures. Not just for the people who live in our homes, but for our own people too. When we bring our collective skills together, we make amazing things happen - for ourselves, for each other and for our customers. There are incredible opportunities on your doorstep, and we want you to discover them all.

With 22 regional offices across the UK and operations in Spain, we bring our vision to life locally. Here, you’ll be given the tools to develop your skills and the freedom to explore new avenues. Share your ideas, experience a no-blame culture, and shape your work around your life.

Every single one of us plays a vital role in bringing to life incredible places and spaces, where anyone can thrive. We believe in making a positive difference to our planet, as well as to people.

Home to work that matters, and you can be a part of it.

The Media Manager is responsible for maximising the value of Taylor Wimpey's media investment through robust measurement, optimisation, and governance. The role will ensure investment decisions are driven by robust data analysis and has a key focus on delivering on key business outcomes. Working closely with our media agency and internal stakeholders, the role drives continuous improvement in media performance, identifies innovative channel opportunities, and champions the use of AI-enabled solutions to enhance planning, activation, measurement, and marketing effectiveness.

• Own and lead the media effectiveness programme, ensuring all media investment is measurable, accountable, efficient and aligned to business objectives.
• Manage media agency performance, establishing robust measurement frameworks, service standards, audit management, and continuous improvement plans. Review annual performance and agree bonus/malus structure vs agreed KPIs.
• Maintain a strong relationship with the property portals (Rightmove, Zoopla etc) ensuring best use of listings and product packages, oversee annual contract negotiations and make recommendation.
• Build relationships with media partners alongside our media agency – work with key partners such as Google and Meta to deliver strong annual plans, and make best use of partner data services.
• Manage and evolve our Marketing Mix Modelling (MMM) capability, translating insights into actionable decisions.
• Use the insight from MMM to facilitate improved media budget planning and channel strategy.
• Act as an escalation point to review BU performance and budget challenges.
• Drive media investment optimisation by identifying opportunities to improve efficiency, effectiveness, and return on marketing spend across all channels.
• Build strong relationships with Business Unit leadership teams, ensuring media investment strategies are clearly understood, supported and aligned to local commercial priorities and sales objectives.
• Work with our Digital Team to deliver an effective SEM strategy covering both paid and organic search.
• Evaluate and champion emerging media channels, technologies, and partnerships to maintain competitive advantage and future-proof media strategy.
• Develops and delivers ongoing training regarding media new channel innovation, strategy, targeting, channel mix and performance and effectiveness to BU’s and the Centre of Expertise.
• Identify, test, and scale AI-enabled media opportunities that enhance planning, activation, measurement, automation, and decision-making.
• Deliver clear performance insights and recommendations to senior stakeholders, supporting evidence-based marketing and commercial decisions.
• Work closely with our creative teams to ensure we have a consistent approach to marketing, and that…