Social-First Creative Team

Omschrijving bedrijf

We're TBWA EBOKO and we are known as the Disruption Company. We help brands find strategic and creative white space through the power of Disruption.

We develop business-changing, culture-defining and award-winning ideas for brands. And we've got the hardware to prove it. Consistently ranked among top agencies in Amsterdam, we have been recognized with top honors from every major creative award show, including Cannes Lions, ADCN, and Effies.

TBWA is a global collective and has proven to be a catalyst in uniting over 11,300 people, operating in 305 agencies, in 98 different countries.

Amsterdam, Netherlands

TBWA EBOKO Amsterdam

TBWA EBOKO is the Amsterdam-based member of the network, blending daring strategic thinking, sharp craft and collaborative production to deliver culturally relevant work that delivers business results. We apply Disruption across strategy and creative: we map market conventions, find the tensions brands can own, and build bold, defensible creative territories that scale across channels.

To increase focus, speed and ownership, we operate a mini-agencies within the agency model: small, cross-disciplinary pods (creative, strategy, account, production, media) formed around specific clients or business challenges. These compact teams move fast, maintain accountability from idea to execution, and benefit from agency-wide craft and resources. As a creative team you'll be embedded in a mini-agency, working closely with your pod to deliver integrated, commercially effective campaigns.

You'll join as a paired Art Director + Copywriter (3-4 years' experience) with a strong social-first mindset, embedded in a mini-agency pod. You understand how brands can earn attention in culture and know how to turn social behaviours, trends, communities and platform dynamics into distinctive creative ideas. You develop ideas with social at their core, from reactive and always-on content to platform-native concepts and bigger campaign ideas that can travel beyond the feed.

You combine speed and cultural instinct with strong conceptual thinking and craft, creating work that feels native to the platform without losing sight of the bigger brand and commercial ambition. Working closely with strategy, accounts, production and media, you turn Disruption thinking into culturally relevant, strategically grounded and commercially effective creative.

• Develop social-first creative ideas rooted in culture, audience behaviour, platform dynamics and Disruption thinking.
• Spot and translate cultural moments, trends, conversations and emerging social behaviours into relevant opportunities for brands.
• Create platform-native concepts and content, from reactive and always-on social to creator collaborations, activations and social-led campaigns.
• Think beyond individual posts: develop social ideas and creative territories that can grow into larger campaigns and brand platforms.
• Create and craft ideas with the speed and agility social requires, without compromising on creative quality.
• Collaborate closely with strategy, media, production, creators and other specialists to make ideas relevant, executable and effective.
• Present and defend ideas confidently to internal teams and clients, clearly articulating both the creative idea and why it will work in culture and on social.

• 3-4 years professional experience in an agency creative role (Art Director, Copywriter, or paired creative team), with a strong focus on social and digital work.
• Native Dutch speaker; excellent written and spoken Dutch for creative craft and client-facing work.
• A strong portfolio demonstrating conceptual thinking and standout social-first, platform-native work - from reactive and always-on content to larger campaign ideas.
• A strong instinct for internet and social culture, with a deep understanding of platforms, creators, communities and how audiences behave and participate.
• Excellent presentation and storytelling skills, with the ability to clearly articulate and sell creative ideas.
  
  Collaborative, curious and adaptable, with the ability to create at the speed of social without compromising on craft.