Account Strategist

Account Strategist Job#: 3056624

Job Description:

Account Strategist

Location:

Hoboken, New Jersey (On-site)

Role Overview This organization is seeking an experienced Account Strategist to build, execute, and manage advertising solutions using proven conversion-driven and brand-building products. Reporting to a Senior Manager, you will handle end-to-end omnichannel ad campaigns across managed and self-service channels. You will lead campaign setup, pacing, optimization, and reporting, providing strategic insights and collaborating cross-functionally to ensure campaign success and client satisfaction.

This position blends strategic planning and tactical execution, requiring a deep understanding of brand marketing goals, translating them into actionable media strategies, and delivering measurable results. You will serve as a subject matter expert in media planning, audience tactics, and platform activation, managing day-to-day interactions and contributing to revenue growth through strategic recommendations.

Key Responsibilities Develop strategic plans and execute managed-service and self-service campaigns, acting as a consultative expert.

Collaborate with Sales and Account teams to develop strategic, data-driven media proposals aligned with objectives.

Attend and lead external advertiser and agency calls, demonstrating expertise in media tactics, audience strategy, and campaign stewardship.

Deeply understand and apply media types, including paid search, programmatic display, direct digital sponsor ships, CTV, social media, digital OOH, and experiential in-store tactics.

Communicate campaign performance metrics, insights, and optimization recommendations regularly with internal and external stakeholders.

Adhere to internal SLAs and QA processes, ensuring seamless campaign launches and high-quality experiences.

Confidently present strategic upsell recommendations to drive incremental revenue, demonstrating a strong executive presence.

Partner cross-functionally to traffic campaigns effectively across various ad technology platforms.

Troubleshoot and resolve campaign issues promptly, ensuring optimal campaign performance.

Required Qualifications

Education:

Bachelor’s Degree in Business, Marketing, Communication, or a related field.

Experience:

Three or more years of experience managing digital media campaigns or consulting on digital campaigns across display, video, social, search, and programmatic platforms. Proven experience in client-facing roles with proactive risk identification and solution development.

Technical

Skills:

Deep understanding of digital media metrics (CPM, ROAS, CPC, CTR, etc.) and media math for optimization. Strong proficiency with Microsoft Excel, PowerPoint, Word, Outlook, and familiarity with Salesforce, JIRA, Tableau, SQL, or Power BI.

Preferred Qualifications Master’s Degree in Business, Marketing, Communication, or a related field.

Extensive experience in programmatic advertising, including knowledge of DSPs, DMPs, and ad exchanges.

Proven track record of influencing investments in media strategies.

Everforth Apex is a world-class IT services company that serves thousands of clients across the globe. When you join Everforth Apex, you become part of a team that values innovation, collaboration, and continuous learning. We offer quality career resources, training, certifications, development opportunities, and a comprehensive benefits package.

Our commitment to excellence is reflected in many awards, including Clearly Rateds Best of Staffing in Talent Satisfaction in the United States and Great Place to Work in the United Kingdom and Mexico.

Everforth Apex uses a virtual recruiter as part of the application process.  for more details. By applying for this job, you agree to receive…