Course Instructor, Marketing

Overview

Join to apply for the Full-Time Course Instructor, Marketing role at Western Governors University
.

We are committed to expanding access to higher education through online, competency-based degree programs and to being a great place to work for a diverse workforce of student-focused professionals. WGU offers a mission-driven environment focused on helping students graduate and build a better future for themselves and their families.

Salary information is provided as part of the job description. Current range:
Pay Range: $71,300.00 - $;
Grade:
Faculty 506. Compensation decisions are based on multiple factors including experience, education, licensure, and organizational needs.

Job Duties

• Develop instructional materials aligned with identified learning objectives, course competencies, and instructional interventions to support student self-service and virtual one-to-many events.
• Provide effective, relevant, and engaging one-to-many virtual events aligned with identified learning objectives.
• Continuously develop knowledge and expertise through faculty learning communities and other developmental opportunities.
• Provide proactive, relevant, timely, and effective one-to-one virtual instruction to students in a specific course or domain.
• Facilitate student communities to support peer collaboration, faculty interaction, and student development.
• Provide student-centered, one-to-one virtual coaching to help students achieve personal, academic, and career goals.
• Adapt instructional and coaching practices to common student needs.
• Perform other job-related duties as assigned.

KSAs

• Subject-matter expertise in the assigned course(s)/domain(s).
• Knowledge of how student characteristics interact with different learning needs in the course(s)/domain(s).
• Strong communication skills to moderate online student communities and encourage engagement and learning.
• Ability to use data from student profiles and interactions to identify individual needs.
• Respect for diverse perspectives and experiences.
• Ability to adapt resources and instructional plans for individual or group needs.
• Ability to apply adult learning principles to build student competency in virtual one-to-one settings.
• Encouragement of student self-reflection and metacognition to improve learning objectives.
• Flexibility to adjust instructional approaches based on student needs and preferences.
• Skill in using data to identify students needing proactive support and tailoring outreach accordingly.
• Ability to adjust timing, modality, and frequency of outreach to individual needs.
• Strong active listening and emotional intelligence to build relationships with adult students.
• Understanding of coaching strategies to support personal, academic, and professional development in adult learners.
• Commitment to regular self-reflection to improve equity.
• Ability to develop engaging and accessible presentation materials.
• Ability to design learning facilitation experiences and formative assessments aligned with objectives.
• Experience implementing relationship-building activities for online student communities.
• Ability to facilitate synchronous student interaction in a virtual environment.

Job Qualifications

Minimum Qualifications

• Master’s Degree in Marketing or related field (Doctorate preferred). Education must be from an accredited institution.
• Minimum of 3 years’ experience in Higher Education teaching marketing fundamentals and marketing management; online distance-based model preferred.
• Minimum of 3 years of industry experience in marketing.
• Demonstrated ability to coach and mentor at-risk or struggling students using social-emotional learning strategies.
• Experience with web-based content delivery platforms such as Web Ex.
• Ability to explain difficult topics clearly for student understanding.
• Experience delivering engaging and interactive live (one-to-many) events.
• Excellent collaboration and teamwork skills.
• Experience fostering a diverse and inclusive learning environment.
• Excellent interpersonal skills.
• Up to 20% travel expected.

Preferred Qualifications

• Terminal degree in marketing or related discipline.
• Professional certifications in marketing or digital marketing.
• Industry…