Product Lead​/UI & UX Engineer; Human-Centered

We are seeking a Product Lead / UI & UX Engineer who operates at the intersection of product strategy, design, and hands‑on engineering. This role partners closely with the CEO, design, and engineering teams to translate vision into shipped product — building experiences that are engaging, intuitive, and naturally shareable.

You will own the end‑to‑end product experience, from concept through growth, with a focus on meaningful engagement, user trust, and long‑term value.

We believe strong growth comes from clarity, usefulness, and delight. Virality should be the result of genuine value and positive user experiences, not forced mechanics.

This role is responsible for designing products that:

• Respect user agency and choice
• Build trust over time
‑term growth with long‑term product integrity

• Own the product experience end‑to‑end, from vision to execution to iteration
• Work directly with the CEO to translate company vision into product direction
• Collaborate closely with design to shape visual language and interaction patterns
• Partner with the engineering/tech team to deliver high‑quality implementations
• Design and build high‑quality UI/UX, turning ideas into working software
• Define onboarding, activation, and sharing flows that are clear, respectful, and user‑first
• Design interaction patterns that support engagement, retention, and organic growth
• Rapidly prototype, test, and iterate based on user feedback and product metrics
• Establish and evolve design systems and UX standards as the product scales
• Balance business goals with usability, accessibility, and user trust

You understand that sustainable viral growth comes from:

• Clear and intuitive user journeys
• Features users are excited to share
• Thoughtful onboarding and re‑engagement
• Measuring success beyond vanity metrics

• Strong experience in product‑led development, UI/UX design, and front‑end engineering
• Proven ability to design and build consumer‑facing products
• Deep understanding of interaction design, usability, and visual hierarchy
• Hands‑on experience implementing UI with modern front‑end technologies
• Experience working cross‑functionally with CEOs, designers, and engineers
• Strong product judgment and user empathy
• Comfort operating in ambiguous, fast‑moving environments
• Ability to clearly communicate product decisions and trade‑offs

• Experience building consumer, wellness, or engagement‑driven products
• Familiarity with growth loops and product analytics
• Experience owning products from 0 → 1
• Startup or high‑growth environment experience
• Strong aesthetic sense paired with engineering discipline

• Clear alignment between CEO vision and product execution
• Tight collaboration across design and engineering
• Strong activation, retention, and user satisfaction
• Products users recommend naturally and confidently
• A product experience that feels intentional, calm, and trustworthy

This is not a siloed PM or design role. It is for someone who:

• Thinks like a product owner
• Designs with empathy and clarity
• Builds alongside engineers

Competitive base salary $110,000‑$130,000 based on experience, along with meaningful equity participation for the right candidate. Core benefits and a compensation structure designed to grow as the company scales. Reward beyond role impact, shaping the company from an early stage.

Mid‑Senior Level

Full‑time

Product Management and Marketing