Web Content Specialist

Department
:

Marketing & Communications Salary
:

Commensurate with Experience and Education

Description
:

The Web Content Specialist supports both enrollment and student success by ensuring UHCL's website remains accurate, accessible, and user-focused. Responsible for enhancing the online experience for prospective students by presenting clear, compelling program information and ensuring current students can access essential resources.

Duties
:

• Maintains content on the main www.uhcl.edu website.
• Maintains and creates content layout templates.
• Monitors/analyzes web activity using Google Analytics and Modern Campus statistics.
• Trains department personnel to update and maintain their pages.
• Reviews and implements recommendations from tools such as Site Improve, and performs related duties as assigned.

Required Qualifications
:

Preferred Qualifications
:

Knowledge, Skills, and Abilities
:

• Knowledge with HTML, CSS, and content management systems.
• Knowledge with SEO, accessibility, and web analytics.
• Knowledge of current web trends, techniques, and technologies.
• Skills in creating and editing various types of web content ranging from general text to visuals.
• Skills in computer applications for web production, image and video editing, illustration, and/or other state-of-the-art digital communication capabilities (proficiency with Adobe Creative Suite is a plus).
• Skills in website tools such as Siteimprove, SEMRush, and Google Data Studio.
• Ability to balance multiple priorities to meet deadlines, both independently and as part of a team.
• Ability to leverage data and performance metrics to make informed decisions.
• Ability to learn new technologies quickly and independently.

All positions at the University of Houston-System are security sensitive and will require a criminal history check.

The University of Houston System and its universities are Equal Opportunity Institutions. Everyone is encouraged to apply.