Regional Sales Manager

G&G Industrial Lighting is the leading American manufacturer of harsh-environment LED lighting and controls, headquartered in Malta, NY. Recently recognized as the fastest-growing manufacturer in New York State and the most innovative company in the Capital Region, G&G engineers purpose-built lighting solutions for the car wash, food processing, mass transit, and industrial markets. Our growth is driven by relentless innovation, long-term partnerships, and doing business in alignment with our core values.

As Regional Sales Manager, you will drive revenue growth across G&G’s core go-to-market channels—OEM partners, distributor networks, and strategic end-user accounts. This is not a traditional territory sales role; it is a channel-led role where success is defined by your ability to grow revenue through partners as well as direct engagement.

You will serve as the primary field resource for key OEM partnerships, enabling their sales teams to position and sell G&G’s lighting platforms, while revitalizing and expanding an underperforming distributor network with significant untapped potential. You will also support select high-value end-user opportunities where G&G’s consultative approach drives measurable ROI.

The ideal candidate brings experience in channel-driven sales within an industrial or manufacturing environment and is comfortable operating across multiple selling motions—from partner business planning and co-selling with distributors to direct engagement with multi-site operators.

Director of Sales, Car Wash

South Region. G&G splits the U.S. into two territories (North and South). You will own channel development and account management across Southern territory, working in coordination with your North Region counterpart and G&G’s inside sales team

Up to $180,000 on-target earnings (OTE), inclusive of base salary and variable compensation tied to regional and channel revenue performance.

Remote – Southern U.S. Region. Candidates may reside anywhere within the territory and are not required to be based in Texas.

• Drive revenue growth across the region, primarily through OEM partnerships and distributor networks,
• while supporting strategic end-user accounts
• Develop and execute joint business plans with key partners to generate partner-sourced and partner-influenced pipeline
• Co-sell with partner sales teams to identify opportunities, advance deals, and close business
• Expand and activate the distributor network by recruiting new partners and re-engaging dormant accounts
• Maintain accurate pipeline management and forecasting across all channels in Salesforce
• Represent G&G at industry events to strengthen relationships and generate new opportunities

• Own and develop relationships with key OEM and distributor partners, serving as G&G’s primary field resource
• Lead quarterly business reviews with top accounts to assess performance, set growth targets, and drive accountability
• Build and deliver partner enablement programs, including training, tools, and technical resources that improve partner effectiveness
• Collaborate cross-functionally (engineering, marketing, inside sales) to ensure partners are equipped to win
• Identify and drive expansion opportunities within existing partner accounts to increase adoption across the G&G portfolio

• Develop and execute a channel-focused strategy for the region, prioritizing OEM enablement, distributor activation, and strategic end-user engagement
• Use data to assess partner performance, prioritize opportunities, and guide investment decisions
• Provide ongoing market insights, competitive intelligence, and partner feedback to inform…