Senior Digital Sales & Conversion Specialist

Job Description

Are you a results-driven digital sales professional who enjoys generating leads, converting customers and exceeding sales targets? We're looking for an experienced Senior Digital Sales & Conversion Specialist to join our growing global Sales and Customer Team at Frog Box.

Frog Box provides innovative live streaming solutions for community sport, helping clubs across a growing range of sports capture, stream and share their matches with players, families and fans.

Working closely with our Chief Customer Officer and Digital Marketing Manager, you'll develop digital advertising campaigns, manage inbound leads and proactively engage prospective customers through email, text messages and phone calls to drive new customer acquisition and revenue growth.

Your core focus will be growing our Mobile Streaming customer base, helping customers complete their sign-up, start streaming and transition from free trials to paid subscriptions. You'll also identify opportunities for customers to adopt other Frog Box solutions, escalating these upsell opportunities to the broader Sales Team.

This is a hands-on role suited to someone who thrives on achieving targets, takes ownership of their results and is motivated by the opportunity to make a measurable impact on business growth.

Working Hours:

Flexibility to occasionally adjust working hours to collaborate with international teams and support customers across different time zones.

• Digital Marketing Campaigns: Work with our Digital Marketing Manager to plan, launch and optimise advertising campaigns, particularly across Meta (Facebook and Instagram), to generate quality leads.
• Lead Management & Sales Outreach: Manage inbound leads from advertising, website enquiries and customer sign-ups, proactively engaging prospects through email, SMS and phone calls to convert opportunities into paying customers.
• Customer Conversion: Drive Mobile Streaming customer acquisition by guiding prospective customers through sign-up, account verification, free trials and paid subscriptions.
• Sales Campaigns & Automation: Develop targeted email campaigns, automated follow-up sequences and customer engagement activities to improve lead conversion and sales performance.
• Product Knowledge: Develop detailed knowledge of Frog Box Mobile Streaming, including its features, functionality, sign-up process and subscription plans. Maintain a broader understanding of our Camera Kits, Connect Your Camera and digital platforms to support general enquiries and identify upsell opportunities.
• CRM & Reporting: Maintain accurate lead records and sales pipeline information, tracking campaign performance, customer acquisition, conversion rates and revenue generated.
• Sales Targets & Performance: Consistently achieve or exceed agreed sales, customer acquisition and conversion targets, proactively identifying ways to improve performance.
• Continuous Improvement: Analyse campaign results, customer behaviour and sales funnels to identify opportunities to improve lead quality, customer activation and conversion.
• Team
  
  Collaboration:
  
  Work closely with Digital Marketing, Customer Support and the broader Sales Team to deliver coordinated campaigns and a positive prospective customer experience.

• Experience: 57+ years in digital sales, lead generation, customer acquisition or performance marketing, preferably within a software, technology or subscription-based business.
• Digital Marketing Expertise: Hands-on experience with Meta Ads Manager, audience targeting, retargeting and campaign optimisation.
• Sales & Conversion
  
  Skills:
  
  Proven track record of converting leads into paying customers and consistently achieving or exceeding sales targets.
• Communication
  
  Skills:
  
  Excellent written and verbal English, with confidence engaging international customers through email, SMS and phone calls.
• Analytical Mindset: Comfortable analysing campaign performance, sales funnels, conversion rates and KPIs to drive improvements.
• CRM & Automation: Experience with CRM platforms, email marketing tools and automated customer engagement workflows.
• Results-Driven & Proactive: Self-motivated, commercially focused and comfortable taking ownership of sales targets and performance outcomes.
• Adaptability: Able to manage competing priorities and work independently in a fast-paced, remote environment.
• Industry Knowledge: Experience in SaaS, subscriptions, e-commerce or digital technology is highly regarded. An interest in sport is an…