PPC & Paid Media Manager

RM is advertising this vacancy on behalf of TTS, formerly part of RM. TTS has joined the Eduviva Group and the successful candidate will be employed by TTS as part of Eduviva.

Would you like to help enrich the lives of learners around the world?

At TTS we aim to give every child, every day, a reason to love learning.

We're proud to have supplied schools and learning environments across the globe with innovative educational resources for 40 years offering over 50,000 resources, of which 6,000 are our own developed IP!

Our in-house experts collaborate with teachers and educational experts to create unique and innovative resources that engage children and inspire a lifelong love of learning. Every TTS resource provides unlimited learning opportunities and is made to last, making the most of schools’ and nurseries’ limited budgets and ensuring years of classroom use.

TTS is part of the RM Group – a pioneer in the education technology space, and since 2004, we share a vision to improve education outcomes worldwide.

At RM, we’ve been pioneers of education technology since 1973. We provide technology and resources to the education sector, supporting over 20 million students and improving educational outcomes worldwide.

What we do helps learners at all stages of their lives, from preschool to higher education and professional qualification; we partner with schools, examination boards, governments, and professional organisations globally to make learning more accessible, more engaging, and more impactful.

RM operates through three divisions:
Assessment (digital assessment and marking solutions), Technology (managed services, hardware, and software for schools), and TTS (educational resources).

Visit our website to find out more:

The education sector is transforming, so this is an exciting time to join RM as a Digital Performance Manager, working in a hybrid capacity, with two days per week based in Hucknall.

We are seeking an experiencedPPC & Paid Media Manager to join TTS and drive the success and growth of our paid online marketing campaigns for our market-leading ecommerce brand in the education sector.

For paid digital advertising you will be responsible for the strategy, execution, and optimisation of paid search campaigns across various online channels. Your focus will be on maximising return on advertising spend, driving customer acquisition, and contributing to the overall revenue growth of the business.

This is a great opportunity for someone who is passionate about search and has a proven track record of increasing traffic and revenue.

Job Purpose
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As part of a small and experienced core team, thePPC & Paid Media Manager role is both hands-on and strategic and your day-to-day work will be key to delivering and shaping the future direction and growth of the business.

You will be instrumental in helping to drive and deliver theambitiouspaidadvertisingstrategy and revenue targets, in a competitive B2B ecommerce environment.

Working closely with the Senior Digital Acquisition Manager to developPPCbest practice, lead discussions with internal stakeholders, ensure progress and performance is reported regularly. Including:

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Strategy Development
:
Develop,planand implement a comprehensive digital advertising strategy tailored to the company’sobjectivesof driving traffic and generating revenue.

Campaign Management
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Manage the day-to-day operations of paid campaigns, including budget allocation, bid management and ad copy creative optimisation

Data Driven
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Utilise all available data to seek out gaps and new opportunities and formulate this into an executable strategy

Keyword Research
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Perform keyword research and content gap analysis to identify and optimise content and monitor the…