Senior Marketing Manager

Location: Kingston upon Hull

We're looking for a Senior Marketing Manager to join a business that's investing heavily in its marketing capability, systems and customer experience.

You'd be joining a growing international manufacturing business based near Hull. You'll need to be happy in this type of environment and capable of building strong relationships with everyone from senior leader ship through to Production & Operations.

Client Details

This isn't a highly structured corporate environment where every process already exists. It's a business in the middle of a genuine transformation.

There are systems to build, opportunities to unlock and plenty of untapped potential. You'll have the chance to shape how marketing operates, influence senior decision-making and create something that delivers long-term commercial impact.

If you're motivated by ownership, autonomy and the opportunity to leave something better than you found it, you'll feel right at home here.

Description

You'll take ownership of the marketing function, leading both strategy and execution across a range of channels and initiatives.

This will include:

Leading and developing a small marketing team
Shaping and delivering marketing strategy aligned to commercial goals
Driving lead generation, customer acquisition and customer retention activity
Maximising the potential of a recently implemented CRM platform
Building customer journeys, segmentation and marketing automation programmes
Overseeing website performance, optimisation and user experience
Using data, analytics and insight to improve campaign effectiveness and ROI
Working closely with sales, product and operational stakeholders across the business
Managing agency relationships and external digital partners
Bringing structure, process and measurable outcomes to marketing activity Profile

We're less interested in finding someone from a specific industry and more interested in finding someone who's successfully built and improved marketing functions before.

You'll probably have:

Significant experience in a senior marketing position
Strong knowledge of CRM, marketing automation, website management and analytics
Experience delivering successful multi-channel lead generation campaigns
A commercial mindset and a clear understanding of how marketing contributes to revenue growth
The confidence to challenge, influence and build relationships at all levels

Most importantly, you'll be someone who enjoys rolling your sleeves up, figuring things out and making things happen.

Job Offer

Competitive salary ranging from £60,000 to £70,000
Annual company bonus
25 days holiday + Bank Holidays
Hybrid & Flexible working - 1-2 days on site.

If you're interested in this role, apply now