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Regional Sales Representative - Agricultural Machinery & Parts

Job in Kingston upon Hull, Hull, East Riding of Yorkshire, HU2, England, UK
Listing for: Agricultural Recruitment Specialists
Full Time position Listed on 2026-11-13
Job specializations:
Salary/Wage Range or Industry Benchmark: 60000 - 70000 GBP Yearly GBP 60000.00 70000.00 YEAR

Job Description & How to Apply Below

Location: Kingston upon Hull

Regional Sales Representative - Agricultural Machinery & Parts- UK The Job:

An established agricultural machinery and parts business is looking for a motivated Regional Sales Representative to develop sales across an allocated territory.

This is a predominantly field-based role, suited to someone who understands the agricultural industry, enjoys meeting farmers and has the confidence to develop new business. You will spend around 80% of your time visiting farms, looking after existing customers and building new relationships.

You will have the opportunity to grow your own territory, selling a varied range of agricultural machinery, equipment and parts.

Key Responsibilities:
  • Develop sales of agricultural machinery, equipment and parts across your allocated territory
  • Spend four to five days a week visiting farms and meeting customers
  • Build strong relationships with farmers and become a trusted point of contact
  • Generate new business while maintaining and developing existing customer accounts
  • Identify sales opportunities across the full product range, from smaller parts orders to machinery sales
  • Work towards agreed sales, margin and profitability targets
  • Maintain regular customer contact and work closely with the wider team to support business growth
The Company:

A well established agricultural business supplying machinery, equipment and parts to the farming industry, with a strong focus on customer relationships and developing its regional sales network.

The Candidate
  • At least five years' experience in agricultural machinery, parts or related sales, or a strong practical farming background with good industry knowledge
  • An established network of farming contacts and the ability to develop new customer relationships
  • A good understanding of farmers' businesses and the challenges they face
  • Proactive and self motivated, with the confidence to generate new business and manage your own territory
  • Comfortable spending most of the working week out visiting farms and meeting customers face to face
  • Commercially aware, with an understanding of sales targets, margins and profitability
  • Hardworking, approachable and team focused, with a genuine interest in the agricultural industry
The Package:
  • Basic salary of £35,000-£45,000, depending on experience
  • Realistic OTE of £60,000-£70,000
  • Uncapped earning potential through commission linked to sales margin and profitability
  • Company car
  • Opportunity to develop and grow your own regional territory
Candidate Requirements

All applicants must hold a minimum of an NVQ Level 2, Scottish NVQ Level 2, or an equivalent qualification relevant to the role applied for. Candidates must also have the legal right to work in the UK or hold a valid visa permitting employment.

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