Business Marketing & Outreach Specialist
Listed on 2026-10-11
-
Sales
Client Relationship Management, Sales Development Rep/SDR -
Marketing / Advertising / PR
Client Relationship Management
CMT Services Inc. is a dynamic, small business supporting Federal, State, and Local government agencies. As an SBA-certified HUBZone, Woman Owned Small Business (WOSB), we deliver quality, professional services to support the missions and strategic business goals of our clients.
Position Title:Business Marketing & Outreach Specialist
Location:
Hyattsville, MD
Position Summary:
The Business Marketing & Outreach Specialist is responsible for increasing the company’s visibility, developing new business relationships, and generating qualified leads across federal, state, and local government markets. This position serves as a key front-line representative of the company, conducting proactive outreach, and building relationships with government agencies, industry partners, and prospective clients.
The ideal candidate is a high energy, confident, and highly engaging professional with strong communication and relationship-building skills, a proactive approach to sales and marketing, and the ability to effectively promote technology and various professional services within the government contracting marketplace.
Key Responsibilities- Research target markets, government agencies, and industry sectors to identify prospective customers, partners, and business opportunities.
- Collaborate with internal teams to develop a strong understanding of the company’s current contracts, capabilities, services, and past performance in order to effectively represent and promote the company in the marketplace.
- Develop and execute targeted marketing and sales outreach campaigns to increase company visibility and generate qualified leads.
- Conduct proactive outreach through email, telephone, Linked In, networking, and other professional channels.
- Represent the company at industry days, conferences, matchmaking events, trade shows, and networking events.
- Develop and deliver company presentations, capability briefings, and other client-facing materials.
- Communicate the company’s capabilities, services, experience, and value proposition to prospective clients and industry partners.
- Develop and maintain capability statements, presentations, digital content, and other corporate marketing materials.
- Manage and maintain the company’s professional digital presence, including Linked In and other relevant platforms.
- Identify and qualify prospective leads and maintain accurate contact and outreach information within the company’s CRM.
- Monitor SAM.gov, agency forecasts, industry publications, and other sources to identify relevant market trends and potential opportunities.
- Build and maintain professional relationships with government representatives, prospective clients, industry partners, and other stakeholders.
- Collaborate with leadership, Business Development, technical teams, and other internal departments to support company-wide marketing, sales, and growth initiatives.
- Transition qualified leads and viable opportunities to the appropriate internal team for continued engagement.
- Provide leadership with updates on outreach activities, lead generation, market intelligence, and results.
- Maintain a database that tracks all the key responsibilities listed above.
- 3-5 years of experience in marketing, sales, business development, communications, public relations, or a related field.
- Experience in information technology, professional services, or government contracting environment preferred.
- Demonstrated experience with lead generation, prospect outreach, networking, or relationship development.
- Excellent written, verbal, and presentation skills.
- Confident and professional communication style with the ability to engage effectively with clients and industry stakeholders.
- Strong organizational skills and the ability to…
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