Senior UX Designer

About the Role:

You will design complex communication workflows, AI-driven user journeys, data dashboards, and automation builders used by product, marketing, and operations teams. You’ll work at the intersection of AI, messaging infrastructure, behavioral analytics, and growth tooling.
What You Will Design
AI-powered communication flows (SMS, Whats App, Email, Voice, Chatbots)
Journey builders & marketing automation workflows
Engagement and funnel analytics dashboards
Segmentation and targeting interfaces
Campaign creation and orchestration tools
Conversational UI & chatbot management consoles
Real-time performance monitoring systems

Key Responsibilities
1. Product & System Design
Design end-to-end UX for a multi-channel CPaaS platform
Translate complex backend systems (routing, triggers, APIs, AI models) into intuitive user experiences
Create scalable design systems for enterprise-grade SaaS products
2. AI & Data Experience
Design interfaces for AI features such as:
Smart segmentation
Predictive engagement scoring
Automated campaign recommendations
Conversational AI setup flows
Visualize behavioural and engagement analytics in clear dashboards
Turn data-heavy workflows into human-friendly interfaces
3. Marketing Automation UX
Design drag-and-drop journey builders
Create workflow logic experiences (conditions, triggers, actions)
Simplify multi-step automation configuration
Design A/B testing and optimization interfaces
4. User Research & Validation
Conduct usability testing with marketers, CRM teams, and operations users
Run design sprints and prototype testing
Improve adoption, task completion speed, and feature discoverability
5. Collaboration
Work closely with Product Managers, AI/ML teams, Engineers, and Data Analysts
Define UX strategy for AI-driven features
Ensure feasibility with backend architecture and APIs
What you’d have?
5–8+ years in UI/UX design for SaaS or enterprise platforms
Experience designing complex dashboards or workflow tools
Strong experience with:
Figma / Sketch
Prototyping tools
Design systems
Understanding of:
Data visualization
User behavior analytics
Workflow-based interfaces

Experience with automation tools, CRM, or marketing tech platforms
Strong information architecture and systems thinking

Preferred Experience
CPaaS platforms (Twilio, Message Bird, etc.)
Marketing automation tools (Hub Spot, Braze, MoEngage)
Conversational UI / chatbot design
AI-powered product features
Designing for APIs or developer-facing tools
Whyjoin us?
Impactful Work :
Play a pivotal role in safeguarding Tanla's assets, data, and reputation in the industry.
Tremendous Growth Opportunities :
Be part of a rapidly growing company in the telecom and CPaaS space, with opportunities for professional development.
Innovative Environment:  Work alongside a world-class team in a challenging and fun environment, where innovation is celebrated.

Tanla is an equal opportunity employer. We champion diversity and are committed to creating an inclusive environment for all employees.