Video Content Creator & Digital Storyteller

Job Description:

Video Content Creator & Digital Storyteller

Company:  Wellnest (Horizon by Wellnest) — Child Mental Wellness
Website:  (Use the "Apply for this Job" box below)./

Location:

[On-site] Miyapur

Experience:

4–5 years
Type:  Full-time

About Us
Wellnest is a child mental wellness center on a mission to make emotional and psychological well-being a normal, stigma-free part of every family’s life. Through Horizon by Wellnest, we create warm, reassuring, parent-facing content that helps families raise emotionally healthy children (ages 4–18). We don’t just post — we educate, destigmatize, and build a community of parents who feel seen and supported.
We’re looking for someone who lives and breathes content, understands what makes things spread, and is excited to be on camera helping us grow our digital presence.

The Role
You’ll own our video and content engine end-to-end — from idea to camera to publish. You’re equally comfortable scripting a scroll-stopping hook, standing in front of a lens to deliver it, and reading the analytics to make the next one perform even better. You understand that in this space, reach and relatability beat polish.
This is a high-visibility, high-ownership role for a creator who is genuinely passionate about going viral for the right reasons — meaningful content that actually helps parents.

What You’ll Do
Create videos in person  — present, host, and appear on camera as the face of our short-form content (Reels, You Tube Shorts, long-form).
Generate content end-to-end  — ideate, script, shoot, and collaborate on edits across You Tube and Meta (Instagram + Facebook).
Hook-first storytelling  — open every piece by naming a specific parental pain point in the first 5–8 seconds, and tie every CTA back to that pain.
Engineer for virality  — build keyword-centric, hashtag-layered content (niche + mid + broad), ride trending formats and cultural moments, and optimize relentlessly for reach.
Own the content calendar  — maintain a consistent, high-volume publishing rhythm across platforms.
Read the data  — track views, watch-time, shares, saves, and engagement; double down on what works and kill what doesn’t.
Protect the brand voice  — translate sensitive child-mental-health topics into warm, credible, reassuring content that builds trust.

What You Bring
4–5 years  of hands-on experience creating content and short-form video for social platforms (You Tube, Instagram, Facebook).
A proven track record of viral or high-reach content  — you can point to numbers, not just nice-looking posts.
On-camera confidence  — you’re comfortable and natural presenting to a lens.
Strong grasp of digital presence & social SEO  — keywords, hashtags, trends, formats, and platform algorithms.
Sharp scripting and storytelling instincts , especially hook-writing and CTA design.
Working knowledge of video shooting and editing (or tight collaboration with editors).
Genuine passion for visibility and growth  — you want to make content that spreads and obsess over the next viral idea.
Sensitivity, maturity, and care when handling mental-health and parenting topics.

Bonus Points
Experience in health, wellness, parenting, education, or any purpose-driven/community-building niche.
Comfort with regional-language content (e.g., Telugu, English, Hindi) and code-mixed conversational delivery.
Familiarity with analytics tools and basic performance/paid-social concepts.
A personal portfolio, channel, or reel that shows your range.

Why Join Us
Be the face and voice  of a brand that genuinely improves children’s and families’ lives.
High creative ownership  — your ideas ship, fast.
A role where reach has real impact : every viral post reaches a parent who needs it.

To Apply
Send your CV, your portfolio/showreel, and links to 2–3 pieces of content you’re proudest of (bonus: tell us why they performed). Submissions with on-camera examples will be prioritized.