Product Marketing Manager
Job in
Idaho Falls, Bonneville County, Idaho, 83401, USA
Listed on 2026-10-19
Listing for:
SGS Consulting
Full Time
position Listed on 2026-10-19
Job specializations:
-
Marketing / Advertising / PR
Digital Marketing, Marketing Communications, Product Marketing, Marketing Strategy
Job Description & How to Apply Below
- Understand the competitive landscape, be an expert on our competition and how they are positioned.
- Collaborate with product management, media and sales teams to develop product positioning and messaging that resonates with our target buyers.
- Develop a marketing plan for the products you support in conjunction with our marketing team, including events, PR and thought leadership support.
- Gather client feedback to assess the effectiveness of your product marketing programs on an ongoing basis and adjust plan, messaging and materials as needed.
- Plan the launches of new products and releases of existing products and manage the cross-functional implementation of the plan.
- Act as the primary thought leader for the products you support externally, including speaking engagements and written works.
- Understand and support our sales channels; train them in the problems we solve for our buyers and users; develop internal tools and external collateral and teach them how and when to use them.
- Understand the competitive landscape, be an expert on our competition and how they are positioned.
- Collaborate with product management, media and sales teams to develop product positioning and messaging that resonates with our target buyers.
- Develop a marketing plan for the products you support in conjunction with our marketing team, including events, PR and thought leadership support.
- Gather client feedback to assess the effectiveness of your product marketing programs on an ongoing basis and adjust plan, messaging and materials as needed.
- Plan the launches of new products and releases of existing products and manage the cross-functional implementation of the plan.
- Act as the primary thought leader for the products you support externally, including speaking engagements and written works.
- Understand and support our sales channels; train them in the problems we solve for our buyers and users; develop internal tools and external collateral and teach them how and when to use them.
- Minimum 3 years of professional experience in digital marketing, advertising, retail media or ecommerce product management.
- Must understand how digitals ads work and how ad campaigns are purchased and measured
- Proficiency with MS Office applications (Word, Excel, PowerPoint, etc.)
- Domain expertise in ecommerce and digital marketplaces preferred.
- Good copywriting and material design skills (ppt).
- Minimum 3 years of professional experience in digital marketing, advertising, retail media or ecommerce product management.
- Must understand how digitals ads work and how ad campaigns are purchased and measured
- Proficiency with MS Office applications (Word, Excel, PowerPoint, etc.)
- Domain expertise in ecommerce and digital marketplaces preferred.
- Good copywriting and material design skills (ppt).
- Bachelor’s degree required
- Bachelor’s degree required
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