CRM Administrator

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The CRM Administrator is responsible for leading the design, implementation, and ongoing management of the company’s Customer Relationship Management (CRM) system. As a key member of the Sales Operations Team, the CRM Administrator ensures the CRM platform supports business objectives while enhancing customer satisfaction.

The role is also responsible for supporting the CRM‑related needs of cross‑functional teams including Marketing, Operations, Quality, and R&D, by enabling effective use of CRM data, tools, and workflows to drive collaboration and performance across the organization.

• Lead the end-to-end implementation of CRM software, and any add‑ons, customizations, and integrations, including requirements gathering, workflow design, data migration, and user onboarding.
• Solicit cross‑functional stakeholder input to tailor system structures across all necessary business processes.
• Collaborate with governance committee which will provide guidance and key decision making on CRM initiatives.

• Manage user accounts, roles, and permissions in alignment with best practices and organizational governance.
• Ensure data integrity through regular audits, duplication management, and retention policy compliance.
• Monitor system performance, troubleshoot issues, and coordinate with vendor support channels and/or partners as needed.
• Validate and implement software updates, providing any additional update‑related support and training to users as needed.

• Build and maintain dashboards and reports to track business critical KPIs.
• Provide actionable insights and recommendations based on CRM data to support strategic decision‑making.

• Develop and provide training for onboarding new users, changing existing processes, and adding new processes.
• Serve as the primary point of contact for CRM‑related inquiries, support, and troubleshooting.
• Promote CRM adoption through ongoing education and engagement initiatives.

• Continuously evaluate and optimize CRM processes and workflows to improve efficacy, efficiency, and user experience.
• Ensure ongoing integration of CRM with other business systems.
• Monitor CRM software industry trends to identify best practices, continuous improvement opportunities, and new innovations.

3+ years of experience in CRM administration, preferably in a B2B and/or manufacturing environment.

• Expertise in CRM principles, data management, and workflow automation.
• Experience with  CRM or willingness to obtain certification and training.
• Familiarity with API integrations and third‑party tools.
• Strong organizational and problem‑solving skills – attention to detail and ability to manage projects and troubleshoot technical issues effectively.
• Excellent communication and collaboration skills across both technical and non‑technical teams.

• Bachelor’s degree in a related field preferred or equivalent experience and certifications.
• CRM platform certifications preferred;  certifications (Admin, CRM Pro, Work Management Core) strongly preferred.

• Ability to sit and use a computer for extended periods.
• Manual dexterity to operate a keyboard and handle documents.
• Visual acuity to read screens and printed materials.
• Hearing and verbal ability to communicate effectively in person and via phone or video.

The ideal candidate must be able to complete all physical requirements of the job with or without a reasonable accommodation.

• Indoor, open concept, office environment.
• May on occasion be exposed to loud sounds and distracting noise levels, such as from office equipment.
• Expected Pay Range: $85K-$95K, exempt.
• Bonus:
  This role may further qualify for supplemental compensation in the form of bonus and incentive programs, contingent upon achieving pre‑established individual and company performance metrics.
• Benefits Eligible:
  Yes.
• Benefits Available: 2026-benefits-

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