Associate Director, Omnichannel Partner Lead

Abb Vie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas including immunology, oncology and neuroscience - and products and services in our Allergan Aesthetics portfolio. For more information about Abb Vie, please visit us at  Follow @abbvie on Linked In, Facebook, Instagram, X and You Tube.

Abb Vie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas including immunology, oncology and neuroscience - and products and services in our Allergan Aesthetics portfolio. For more information about Abb Vie, please visit us at  Follow @abbvie on Linked In, Facebook, Instagram, X and You Tube.

The Associate Director, Omnichannel Partner Lead (Omni Partner Lead) is a role that will lead a team of Omnichannel Marketing Partners that support Franchise E (brands ELAHERE & EMRELIS) within US Oncology, as part of the Marketing Organization. The Omni Partner team serves as a key role in ensuring HCP customer engagement is personalized, relevant, and data-driven through partnership with the brand and sales teams, as well as our center teams including MABI, BTS, FPAT, and others.

In addition to the people management / Team Lead aspect, this role will serve as the strategic leader for evolution of the Omni Partner role itself, the OP team, and serve as point for developing cross-functional strategies, working with functional leadership teams, and driving aligned OP execution.

• People manage a team of Omnichannel Marketing Partners (OPs)
• Lead formalizing, compiling, and sharing of best practices across Omni Partners as a national capability, and cascade and socialize across regions and functions where needed
• Drive forward the role of the Omni Partner – evolve the role, determine the best uses of people, process, and technology to increase HCP engagement and reach
• Provide leadership within the Omnichannel cross-functional team to influence the team of cross-functional partners (Digital Lab, Brand, MABI, BTS, Sales, etc.) to build solutions, processes, and campaigns that deliver increased HCP engagement, reach, and more personalized communications
• Develop strategic plans, partner with functional leadership, and lead subsequent Omni Partner execution to integrate with extended functions of the IBT’s, such as:
• Thought Leader Liaisons (TLL's)
• Sales Training
• Sales Operations
• Marketing Brand Teams
• Lead regular strategic top-down and bottom-up analytical optimization sessions in partnership with Omnichannel Core team members (and resulting Omni Partner pull-through priorities) to drive brand objectives.
• Lead functional partnership with OEC and Legal to ensure that ongoing operations and evolution remain compliant.
• Lead development and execution of updates to Executive Leadership, in partnership with the ELAHERE and EMRELIS ADs/Brand Leads.
• Translate brand strategic imperatives (SIs) into strategies, tactics, and ideas that the OP team can execute in order to drive business impact.
• Work with cross-functional leadership within Franchise E to design support structures and engagement models for each respective brand (Elahere, Emrelis)

• Bachelor’s Degree required, Advanced Degree a plus
• 10+ years total experience
• 3+ years sales experience, or directly supporting sales
• Additional plus for any Oncology experience (bonus, not required)
• 3+ years of…