Consumer CRM Campaign Operations Project Manager

Consumer CRM Campaign Operations Project Manager

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Abb Vie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas immunology, oncology, neuroscience, and eye care and products and services in our Allergan Aesthetics portfolio. For more information about Abb Vie, please visit us at .

The Consumer CRM Campaign Operations Project Manager is part of the Abb Vie Digital Lab team and will be responsible for playing an integral part of the Consumer CRM team to drive day-to-day management, execution, and delivery of CRM projects across Abb Vies consumer commercial brands. The role will focus on tactical execution of the campaign roadmap through its entire lifecycle to increase performance and efficiency.

• Day-to-day management and oversight of medium-high complex brand CRM engagements, including developing project plans, creating status reports, conducting weekly status meetings, and communicating with stakeholders.
• Learn the business for the respective therapeutic areas/brands.
• Effectively work with multiple departments and agencies throughout project development and implementation to keep projects on time and ensure all requirements are met.
• Proactively manage workload and continuously look for ways to improve brand campaigns by reviewing performance, identifying optimization opportunities, and communicating them to the marketing team.
• Develop and maintain project documents, timelines, proofing checklists, and status reports; possess minute-by-minute knowledge of all work in progress, identify risks, and mitigate issues.
• Partner with cross-functional and agency teams to create processes to capture requirements, gain approvals, document metadata, and verify data elements needed to execute campaigns.
• Document change requests, notify the team, and understand timeline implications; seek standardization, automation, and process improvement wherever possible.
• Prepare quarterly campaign audits and performance SLAs and review with CRM leadership.
• Identify any issues or concerns with cross-functional and agency partners, root cause, and recommend corrective action.
• Monitor campaign performance and proactively provide recommendations to drive an increase in engagement.
• Participate in the planning process with brands, internal cross-functional teams, and agency partners; maintain check-ins and manage resources accordingly.
• Prepare well-organized, clear, and concise communications and set clear expectations; create quarterly business reviews with brand and omnichannel leaders.

• Positive all-for-one approach to team deliverables and priorities.
• Builds strong relationships to enable higher performance.
• Learns quickly and can change course where indicated.
• Raises the bar and is never satisfied with the status quo.
• Creates a learning environment and is open to suggestions.
• Embraces innovation and manages innovation to reality.

• Degree (Bachelor’s) in Business or Marketing or equivalent experience.
• 3-5 years of experience in Database Marketing, CRM, Email, Digital, Direct Mail, or 1:1 marketing.
• Minimum of 3 years of hands‑on work experience in client service, account, or response management discipline.
• Digital marketing or interactive agency experience is a plus.
• Ability to lead multiple projects simultaneously in a fast‑paced, dynamic environment.
• Excellent written, verbal, and interpersonal communication skills.
• Analytical ability to identify optimization opportunities and program related issues.
• Enthusiastic, solution‑oriented attitude when accepting work/new challenges.
• Excellent knowledge of Microsoft Office Software:
  Word, Excel, PowerPoint, and Outlook.
• Knowledge of current marketing automation and email delivery technologies.
• In‑depth knowledge and experience with Salesforce Marketing Cloud or equivalent enterprise marketing automation platforms such as Adobe…