Associate Director, HCP Marketing - Dermatology

Overview

Abb Vie s mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people s lives across several key therapeutic areas – immunology, oncology, neuroscience, and eye care – and products and services in our Allergan Aesthetics portfolio. For more information about Abb Vie, please visit  Follow abbvie on X, Facebook, Instagram, You Tube, Linked In and Tik Tok.

The Associate Director (AD) for RINVOQ will assist in the launch planning, strategy and go-to-market execution for the launch of RINVOQ in the alopecia areata indication. In addition, this person will take the lead on all personal promotional initiatives related to the launch including developing ISA, playbook, iRep, print materials, website, digital assets, and working with cross-functional partners for P2P, ad boards, congresses, and advocacy efforts.

The AD will coordinate across both internal and external stakeholders to enable an integrated and successful launch execution. In addition, partnering across functional teams and Immunology franchise, both US and International, will be critical to ensure successful implementation of tactics for RINVOQ AA.

This individual will report to the Marketing Director, Alopecia Areata.

The responsibilities of this role are listed below but may shift based on business needs.

• Launch strategy development – assist in the development of the go to market strategy and tactical planning for RINVOQ AA, including participating in LSRs and LRRs.
• Execution of Professional Tactics – execute, in partnership with the agency and MRL partners, key Professional tactics to support RINVOQ AA business focusing on rep channels and digital footprint.
• Sales Force Engagement – partner closely with the sales force and sales training to develop comprehensive and effective tools that will allow for a strong launch.
• Finance – oversee the budget for personal promotion items related to the launch of AA.

Basic:

• Bachelor’s degree in marketing or related field
• Proven ability to complete work on-time with excellence
• Proven ability to work cross-functionally and within a highly matrixed environment
• Pharmaceutical marketing experience
• Excellent communication (oral, written, and presentation) and interpersonal skills
• Strong planning and organization skills, attention to detail, execution, and follow-through
• Budget management experience

Preferred:

• 6+ years of relevant brand marketing experience
• Prior experience in Professional pharmaceutical marketing
• Pharmaceutical launch experience
• Strategic and tactical planning experience
• MBA or other advanced degree

• The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at the time of this posting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location, and we may ultimately pay more or less than the posted range.
  
  This range may be modified in the future.
• We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/vision insurance and 401(k) to eligible employees.
• This job is eligible to participate in our short-term incentive programs.

Note:

No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, incentive, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company s sole and absolute discretion unless and until paid and may be modified at the Company s sole and absolute discretion, consistent with applicable law.

Abb Vie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled.

US & Puerto Rico only - to learn more, visit

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