Marketing Supervisor

The Marketing Supervisor leads the development and execution of integrated marketing communications that strengthen brand awareness, support product launches, enable sales growth, and build meaningful connections with customers, channel partners, manufacturers’ representatives, trade media, and internal teams.

• Lead, manage, mentor, and coach direct reports, providing clear direction, regular feedback, professional‑development support, and accountability for individual and team performance.
• Establish team priorities, assign work, balance workloads, and manage project timelines to ensure marketing communications deliverables are completed on time, within scope, and to quality standards.
• Conduct regular one‑on‑one meetings, provide performance feedback, identify training and development needs, and support team members in building the skills required to meet evolving business objectives.
• Foster a collaborative, accountable, and solutions‑oriented team environment that supports strong communication, continuous improvement, and effective cross‑functional partnership.
• Execute marketing communication strategies that increase brand awareness, support sales objectives, and strengthen engagement with customers, channel partners, manufacturers’ representatives, trade media, and internal stakeholders.
• Create, review, approve, publish, and distribute compelling content across appropriate channels, including product announcements, marketing bulletins, email campaigns, presentations, sales tools, website content, social media, trade‑publication materials, and internal communications.
• Partner closely with Sales, Product Management, Marketing, and other internal stakeholders to plan and execute communications for new product launches, line extensions, product updates, and other strategic initiatives.
• Lead the planning and execution of launch communications, ensuring required deliverables are accurate, coordinated, and completed on schedule. Deliverables may include product announcements, data sheets, brochures, sales presentations, training materials, website updates, emails, press releases, digital assets, and trade‑show materials.
• Review marketing communications and campaign materials for clarity, brand alignment, technical accuracy, consistency, and readiness before publication or distribution.
• Gather field feedback and market insights to identify communication needs, sales‑support opportunities, and content improvements.
• Manage the development, execution, and measurement of SEO, SEM, and AEO initiatives in collaboration with internal digital resources and external agencies or vendors.
• Assist with the planning and coordination of product photography, advertising photography, video production, and related creative shoots.
• Lead the end‑to‑end planning and execution of national and regional trade shows, conferences, customer events, and industry programs.
• Manage trade‑show vendors, booth branding, graphics, logistics, product displays, demonstrations, promotional materials, shipping, installation, and set-up/tear-down requirements.
• Support other Marketing Department initiatives and perform additional duties as assigned.

• Bachelor’s degree in Marketing, Communications, Business, Journalism, Public Relations, or a related field preferred.
• 5–7 years of progressive experience in marketing communications, B2B marketing, product marketing, digital marketing, or a related role.
• Excellent writing skills
• Experience with CRM (Hub Spot), PIM (Plytix), Asana preferred but not required
• Strong organizational and professional skills; self-motivated

$60,841 - $86,916 plus Bonus Opportunity

In addition to excellent career growth…