SEO Specialist

Location: South End Circle

We’re Hiring:
SEO + Performance Marketing Executive (2-6 Years Experience)

Are you data-driven, growth-focused, and excited about scaling B2B SaaS & CPaaS products  through  organic and paid channels ?

We’re looking for an  SEO + Performance Marketing Executive with ~2 years of hands-on experience  to drive high-quality leads, optimize funnels, and improve ROI across campaigns.

What You’ll Do
SEO (Organic Growth)
Own on-page, off-page, and technical SEO initiatives
Conduct keyword research aligned with ICPs & buyer intent
Optimize website pages, blogs, and landing pages for rankings & conversions
Monitor SEO performance using GA4, Search Console, Ahrefs/SEMrush
Improve site health, page speed, internal linking, and indexing
Build and manage high-quality backlinks & content distribution

Performance Marketing (Paid Growth)
Plan, execute, and optimize paid campaigns on:
Google Ads (Search, Display, PMax)
Linked In Ads (B2B lead gen)
Meta Ads (if applicable)
Manage campaign budgets, bids, creatives, and targeting
Focus on  lead quality, CPL, CAC, and ROAS
Work closely with Sales to align campaigns with revenue goals
Run A/B tests on ads, landing pages, and CTAs

Analytics & Optimization
Track funnel metrics from click → lead → opportunity → conversion
Analyze performance reports and share actionable insights
Continuously optimize campaigns for scale and efficiency

✅ What We’re Looking For
~2 years of experience in  SEO and Performance Marketing
Experience working with B2B SaaS or CPaaS products
Strong understanding of search intent, funnels, and lead quality
Hands-on experience with:
Google Ads & Linked In Ads
GA4, Google Search Console
SEO tools (Ahrefs, SEMrush, Screaming Frog, etc.)
Ability to interpret data and turn insights into action
Basic understanding of landing page CRO
Strong communication and collaboration skills

⭐ Nice to Have
Experience marketing  Whats App Business API, SMS, Voice, or API-based products
Knowledge of CRM tools (Hub Spot, Zoho, Salesforce, etc.)

Experience with B2B lead nurturing and remarketing
Startup or high-growth SaaS experience

What Success Looks Like
Improved organic rankings and qualified inbound traffic
Reduced CPL with better lead quality
Higher conversion rates from paid & organic channels
Strong alignment between marketing and sales outcomes

Why Join Us?
Work on  high-impact SaaS & CPaaS growth initiatives
High ownership and visibility
Opportunity to scale campaigns end-to-end
Fast-paced, collaborative, growth-oriented culture