Senior SAP Marketing Cloud Consultant

Location: Vasanthanagar

Senior SAP Marketing Cloud Consultant

Experience:

10 to 15 Years (Mandatory)

Location:

Whitefield, Bengaluru (Client Location)

Employment Type:

Full-Time

Job Summary
We are looking for an experienced  Senior SAP Marketing Cloud Consultant  with  10 to 15 years of overall SAP experience  and strong expertise in  SAP Marketing Cloud and/or SAP Emarsys Customer Engagement . The ideal candidate should possess hands-on implementation experience in customer engagement, campaign management, customer segmentation, personalization, and marketing automation within the SAP CX landscape.

Key Responsibilities
Lead end-to-end SAP Marketing Cloud implementation, rollout, enhancement, and support projects.
Gather and analyze business requirements from marketing and business stakeholders.
Design and configure customer segmentation, target groups, customer journeys, marketing campaigns, and lead management processes.
Implement personalized marketing campaigns across email, SMS, push notifications, and social media channels.
Integrate SAP Marketing Cloud with SAP S/4

HANA, SAP Sales Cloud, SAP Service Cloud, SAP Commerce Cloud, SAP Customer Data Cloud (CDC), and third-party systems.
Configure marketing automation workflows, campaign execution, and performance monitoring.
Develop analytics dashboards, campaign reports, and KPI tracking solutions.
Support data migration, customer master data management, and data quality initiatives.
Collaborate with Sales, CRM, Digital Commerce, and Analytics teams.
Troubleshoot production issues and optimize solution performance.
Mentor junior consultants and provide functional and technical guidance.
Participate in solution architecture discussions, estimations, and pre-sales activities.
Mandatory Skills
10 to 15 years of overall SAP experience.
Minimum  2-3 end-to-end SAP Marketing Cloud implementation projects .
Strong expertise in:
SAP Marketing Cloud
SAP Emarsys (preferred)
Customer Segmentation
Target Groups
Marketing Campaigns
Customer Journeys
Marketing Automation
Lead & Opportunity Management
Customer Profiling & Personalization
Experience integrating with:
SAP S/4

HANA
SAP Sales Cloud
SAP Service Cloud
SAP Commerce Cloud
SAP Customer Data Cloud (CDC)
SAP CRM
Hands-on experience with:
SAP CPI / SAP BTP Integration Suite
APIs & OData Services
Customer Analytics & Campaign Reporting
GDPR & Consent Management
Experience working in Agile/Scrum environments.
Preferred Skills
SAP Emarsys Customer Engagement
SAP Business Technology Platform (BTP)
SAP Analytics Cloud (SAC)
Omnichannel Marketing Solutions
AI-driven Marketing & Predictive Analytics
Recommendation Engines
Certifications (Preferred)
SAP Marketing Cloud Certification
SAP Emarsys Certification
SAP CX Certifications
SAP BTP Certification
Education
Bachelor's Degree in Computer Science, Information Technology, Engineering, or a related field.
Soft Skills
Excellent stakeholder and client management skills.
Strong communication and presentation abilities.
Leadership and mentoring capabilities.
Strong analytical and problem-solving skills.
Ability to manage multiple priorities in a fast-paced environment.

Work Location:

Whitefield, Bengaluru (Client Location)
Experience Range:
Strictly 10 to 15 Years
Notice Period:  Immediate to 30 Days Preferred.