Associate Director, IBU Consumer Media Operations

At Lilly, we unite caring with discovery to make life better for people around the world. We are a global healthcare leader headquartered in Indianapolis, Indiana. Our employees around the world work to discover and bring life-changing medicines to those who need them, improve the understanding and management of disease, and give back to our communities through philanthropy and volunteerism. We give our best effort to our work, and we put people first.

We’re looking for people who are determined to make life better for people around the world.

Lilly’s Global Customer Office (GCO) brings together a group of teams passionate about understanding and helping customers within a complex global healthcare ecosystem. This established organization unites expertise across media, marketing, data, and technology to deliver remarkable, data‑driven, end‑to‑end experiences that improve health outcomes across diverse geographies and therapeutic areas. The Associate Director, IBU Consumer Media Operations will play a critical role within Lilly’s Global Customer Office (GCO), reporting to the Sr.

Director, IBU Consumer Media. This position will help build and operationalize the foundational frameworks, processes, and partnerships that enable consistent, effective, and compliant media execution across Lilly’s international markets. This leader will serve as the connective tissue between global strategy and local implementation, ensuring media operations are scalable, data-driven, and aligned to enterprise governance standards. They will oversee key operational components of the global media ecosystem — from framework development and agency accountability to ad tech partnerships and data integration.

They will partner closely with cross-functional teams across Marketing, Digital, Procurement, Finance, and IT — as well as agency and platform partners to deliver consistent, high-quality media operations across the IBU. The ideal candidate brings strong operational discipline, analytical acumen, and a collaborative mindset to drive excellence, consistency, and transparency across the paid media network.

• Operational Excellence:
  Brings structure, discipline, and rigor to global media processes.
• Accountability & Transparency:
  Ensures agency and partner performance is measured, reported, and improved continuously.
• Cross-Functional Collaboration:
  
  Builds strong partnerships across media, analytics, procurement, and IT.
• Innovation & Curiosity:
  Stays current on emerging ad tech, tools, and best practices to elevate global media maturity.
• Problem Solving:
  Anticipates challenges, identifies root causes, and implements scalable solutions.

• Global Framework Development Build out standardized media frameworks and operational toolkits that can be leveraged across affiliates to drive consistency, efficiency, and quality in media execution. Partner with regional and local teams to ensure frameworks are adaptable to market nuances while maintaining enterprise governance.
• Agency Accountability & Performance Management Oversee the global media agency performance program, including recurring audits, satisfaction surveys, and scorecards. Track, assess, and report on agency delivery across key operational metrics — accuracy, timeliness, compliance, and innovation. Collaborate with procurement and legal teams to ensure agencies meet contractual and compliance obligations.
• Ad Tech & Platform Management Serve as a key point of contact for Lilly’s global ad tech ecosystem, including partnerships with media platforms, measurement vendors, and data partners. Partner with internal IT and privacy teams to ensure platforms meet data security and compliance standards. Monitor evolving technology trends to recommend future‑ready solutions and integrations.
• Insights & Analytics Partnership Act as the primary media liaison to Lilly’s Business Insights & Analytics (BIA) teams — both internally and within the agency. Collaborate on data integration, campaign reporting, and directional performance tracking to enable insight‑driven decision‑making. Help ensure the media organization operates with clarity on…