Marketing & Communications Coordinator Job Traders Point Indiana USA,Marketing / Advertising / PR

Location: Traders Point

The Marketing & Communications Coordinator (MCC) plays a vital role in ensuring that our established voice and brand are consistent across The STEM Connection (TSC). The MCC oversees and assists with planning, developing, and implementing TSC marketing and communications that promote and share TSC’s mission, impact, and program and stakeholder opportunities. The coordinator also provides consulting and technical assistance to advancement, programs, and support staff as a subject matter expert.

TSC is a non-profit organization that engages youth in STEM principles through accessible, nature-related experiences with a commitment to those who are underrepresented in STEM careers. TSC offers experiential STEM programming for youth both in person and virtually, fueling dreams and inspiring futures in STEM. In collaboration with community partners, we deliver award-winning, relevant services that empower and impact youth for today and tomorrow.

TSC is committed to being a diverse, equitable, inclusive, and accessible organization.

Tell TSC’s story by sharing our mission and impact across digital and print platforms through the consistent use of TSC’s established voice and brand

Protect, strengthen, and consistently apply TSC’s brand, voice, messaging, and visual identity across organizational communications
Design, develop, and implement communications plans, processes, and content for social media, emails, and website that inform, inspire, and influence
Directly handle the creation, scheduling, and maintenance of TSC’s social media presence, formal communications, and the TSC website
Design and create marketing materials, including brochures, flyers, newsletters, presentations, fact sheets, event collateral, digital web and social media assets, and promotional materials
Capture experiences of participants on the farm using photography and video
Leverage essential marketing skills to create and execute comprehensive marketing strategies to expand brand awareness and maximize programming and advancement metrics
Establish consistent processes, standards, and workflows for organizational communications and marketing activities
Review and ensure quality alignment for communications and marketing materials as appropriate to maintain consistency, accuracy, and professionalism
Create visual assets using Canva
Coordinate production of print and digital marketing materials
Partner with the Director of Development, the Executive Director, and organizational leadership to align communications with fundraising campaigns, events, donor engagement, programs, and strategic initiatives
Assist in developing and distributing press releases, media advisories, organizational announcements, and community updates
Coordinate media inquiries and maintain media contact lists.
Monitor media coverage and compile reports on earned media placements.
Research and submit nominations for awards, recognitions, speaking opportunities, and community honors
Support efforts to increase organizational visibility and positive public awareness
Assist with collecting stories, testimonials, and impact data to support media and public relations efforts
Monitor communications and marketing trends, audience behavior, organizational performance, and community needs to inform strategy
Monitor platform performance, audience engagement, reach, traffic, conversions, and other relevant metrics
Monitor social media channels and online conversations and respond or coordinate responses as appropriate
Collaborate closely with the Advancement staff to ensure all communication aligns with broader organizational goals and resonates across various platforms and audiences
Coordinate marketing and promotional efforts for fundraising events, community events, and other…