Health and Wellness Specialist

• The mission of the Division of Student Affairs is to intentionally build an engaged, accessible, and healthy campus community through hands-on learning experiences and holistic student support.

• The mission of the Division of Student Affairs is to intentionally build an engaged, accessible, and healthy campus community through hands-on learning experiences and holistic student support.

• To support, empower, and prepare every student for success.

• We center what is best for students in our decision-making.

• We understand that working together is what is best for students.

• We use national and Indiana University (IU) research and data to improve and evolve. Being informed communicates our credibility and our impact.

• We are all in. We aim to deliver consistent, high-quality experiences for students.

• Responsible for the development, implementation, and evaluation of health promotion marketing and public health messaging campaigns that support the success and development of students on the IU Indianapolis campus.
• Develops and implements an effective marketing strategy, tracks performance, and evaluates success based on learning outcomes and health behavior outcomes.
• Creates a comprehensive social media strategy and maintains unit social media and online presence.
• Creates digital assets for web-based education and intervention programs consistent with office strategic goals. Selects and design the marketing / public health messaging approach for the office.
• Creates, manages, and produces a communication strategy that reaches all IU Indianapolis students, including electronic newsletters, digital signage, posters and flyers, program brochures, and university calendars.
• Sets marketing performance metrics and evaluate goal achievement for the office.
• Collaborates with student support and academic units to increase visibility and utilization of health and wellness student services.
• Coordinates with student support and academic units to share information and support collaborative promotion of health and wellness services.
• Serves as a liaison for campus partners by responding to collaboration requests and assisting with coordination of outreach initiatives, presentations, and info sessions.
• Helps organize and support collaborative outreach efforts, events, and tabling opportunities with campus departments.
• Maintains records and logs of partnerships, outreach activities, and participation for assessment and reporting purposes.
• Tracks inventory and distribution of wellness outreach materials used in collaborative efforts
• Provides direct services as a member of the health and wellness coaching staff.
• Meets with clients for health and wellness coaching sessions and assists in the training of student coaches.
• Serves as the unit lead for online engagement, campaigns, and collaboration to enhance visibility and utilization of services.
• Supports Health and Wellness Promotion and the Division of Student Affairs by serving on department, division, and university committees.
• Assists colleagues with large projects, and assists with office administrative tasks as necessary.

• Creates and manages a comprehensive and strategic approach to digital marketing and awareness campaigns.
• Creates a comprehensive social media strategy and maintains unit social media and online presence.
• Creates and leads campaigns that include awareness and outreach events.
• Sets marketing performance metrics and evaluates goal achievement.
• Supports the administrative priorities of the office.

• Bachelor's degree in mental health, social work, student affairs, health education, or related field

• Master's degree in public health, health education, kinesiology, health and human services, communication, marketing or related field

• 1 year related work experience

• Proficient written and verbal communication skills
• Maintains a high degree of professionalism
• Demonstrated time management and priority setting skills
• Demonstrates a high commitment to quality
• Possesses flexibility to work in a fast paced, dynamic environment
• Seeks to acquire knowledge in area of specialty

• Knowledge of specific disease and lifestyle related topics such as smoking cessation, stress reduction and behavioral change
• Knowledge of digital marketing strategies

This role requires the ability to…