Digital Performance Consultant - INDIANAPOLIS
Listed on 2025-12-01
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Sales
Business Development, Automotive Sales
Career Opportunities:
Digital Performance Consultant - INDIANAPOLIS, INDIANA (9084)
At Ford Direct, our emphasis on diversity is much more than words. We encourage you to be yourself. We open our minds and doors to all walks of life, respecting and celebrating the uniqueness within each of us. We value the voice and contributions of all team members.
THE DIVERSITY OF OUR TEAM DRIVES US, INSPIRES US, AND MAKES US PROUD TO CALL FORDDIRECT HOME.
Ford Direct is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, disability status or any other characteristic protected by applicable laws, regulations, and ordinances. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.
If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please email .
Job SummaryThis is a field-based position and target candidates must CURRENTLY reside in the INDIANAPOLIS, IN area.
The Digital Performance Consultant (DPC) is a field-based position and is the single point of contact for the Ford and Lincoln Dealers for Ford Direct’s suite of dealer products and services.
The primary role of the DPC is to consult our Ford and Lincoln Dealers on all aspects of the digital landscape and ensure they are aware of and optimizing Ford Direct’s products and services, driving the success of their digital footprint.
The Digital Performance Consultant provides digital product and services coaching and customer support to an assigned group of Ford and Lincoln Dealers via in-person dealer visits, targeted marketing, and regional meetings. The ideal candidate will have a proven track record of exceeding sales goals, managing financials and territory management in a B2B environment and knowledge of dealership operations (New/Used Sales, Service and Parts, Dealership workflows).
EssentialFunctions
- Consult Dealers on product offering, utilization, and performance via in-person dealer visits and targeted marketing.
- Act as the single point of contact for assigned Dealers, successfully managing, and resolving Dealer concerns.
- Assess and analyze Dealer digital market strategies, tactics, and performance in preparation for Dealer consultation.
- Utilize consultative selling practices to achieve product penetration and revenue goals.
- Provide post-sales support and build strong relationships with Dealers and FMC Team members to reach Dealer SAT goals.
- Provide coaching to dealership team members to improve performance and utilization of Ford Direct’s products and services.
- Gather Dealer perspective for product use-case/value and recommend product and process enhancements to internal teams.
- Work with internal teams to execute Ford Direct product launches and/or initiatives, collaborating with vendors as needed.
- Manage financials for assigned territory including revenue goals, actuals, profitability, and handling dealer billing inquiries.
- Maintain knowledge and insight of product, industry market conditions, partners, and competitors.
- Participate in knowledge share and training activities.
Extensive
QualificationsAt Ford Direct, we believe in diversity as a strength. You're encouraged to apply even if your experience or background doesn't precisely match the job description. Candidates who do not meet all listed qualifications may be considered based on the combination of relevant work experience and depth of expertise in job-related skills.
Experience
- Digital marketing (5+ years).
- Experience working with automotive retail team members (5+ years).
- Direct solution selling experience (5+ years) preferably to automotive dealers.
- Experience with CRM systems and recording sales activity.
- Financial management experience (i.e., revenue goals, actuals, and profitability).
- Proactively problem-solve and multitask while maintaining composure and attention to detail.
- Follow-through mindset to uphold a ‘close the loop’ culture.
- A positive approach to serving customers…
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