E-Commerce Specialist

An E-Commerce Specialist manages and optimizes a company's online sales presence to drive growth, improve user experience, and maximize revenue. They act as the bridge between marketing, sales, IT, and customer service to ensure seamless online operations. Their work involves managing product listings, monitoring website performance, analyzing data, implementing promotional campaigns, and staying updated with digital trends to ensure competitiveness in the online marketplace.

Reports To :
Director Marketing

Employment Type

:
Full-time

Location :
Tangerang, Indonesia

• Platform Management:
  Manage and update product listings, visual platform, pricing, and inventory on e-commerce platforms (e.g., Tiktok Shop, Lazada, Shopee).
• Ensure product content, descriptions, and images are accurate, engaging, and SEO-friendly.
• Monitor platform performance, troubleshoot issues, and coordinate with tech teams for improvements.
• Plan and execute online campaigns and affiliate programs.
• Coordinate seasonal promotions, discounts, and product launches to drive traffic and conversions.

• Plan and execute online marketing campaigns, including email marketing, PPC, SEO, and affiliate programs.
• Coordinate seasonal promotions, discounts, and product launches to drive traffic and conversions.
• Collaborate with marketing teams on social media and influencer campaigns to boost brand visibility.

• Track sales performance, platform traffic, and campaign effectiveness.
• Prepare reports on KPIs such as conversion rates, average order value (AOV), and customer acquisition cost (CAC).
• Use insights to recommend strategies for growth and optimization.

• Ensure a smooth and positive customer journey across all digital touchpoints.
• Collaborate with customer service teams to resolve order issues, returns, and inquiries promptly.
• Gather customer feedback to improve website functionality and overall user experience.

• Monitor competitor activities, pricing, and market trends.
• Identify opportunities for new product listings, marketplaces, or sales channels.

• Work closely with logistics, finance, and product teams to ensure seamless order fulfillment.
• Coordinate with design teams for visuals, banners, and other creative assets.

• 1–3 years of experience in e-commerce, digital marketing, or online retail (fresh graduates with internship experience may be considered for entry-level roles).
• Experience working with e-commerce platforms (e.g., Shopee, Lazada, Tokopedia, Tiktok Shop).
• Proficiency in managing product listings, inventory, and pricing on various platforms.
• Basic understanding of SEO, SEM, Platform Ads, email marketing, and social media advertising.
• Familiarity with Google Analytics, Meta Ads Manager, or similar tools to track KPIs and sales performance.
• Ability to create compelling product descriptions and ensure visuals are optimized for conversion.
• Knowledge of Canva, Photoshop, or similar tools for simple content editing is a plus.
• Strong skills in data handling, reporting, and analysis.