Head of Strategic Planner; Agency

Qualifications

• Bachelor’s degree in Marketing, Communication, Advertising, Business, or related field (Master’s degree is a plus).
• Minimum 7–10 years of experience in strategic planning, brand strategy, or advertising agency environment.
• Proven experience leading strategic planning for integrated campaigns (ATL, BTL, Digital, and Activation).
• Strong understanding of brand strategy, consumer insight, market research, and communication planning.
• Ability to translate business objectives and insights into strong creative strategies.
• Experienced in developing strategic frameworks, creative briefs, and pitch presentations.
• Strong analytical skills with the ability to interpret data, research, and market trends.
• Excellent leadership skills with experience in managing and mentoring planners.
• Strong collaboration skills to work closely with creative, account, media, and client team.
• Excellent presentation, storytelling, and communication skills.
• Able to manage multiple projects and work under tight deadlines.
• Fluent in Bahasa Indonesia; strong English proficiency is a plus.
• Portfolio showcasing strategic work, campaigns, or brand planning experience is required.