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Senior Product Marketing Manager, Business Networking
Job in
Irvine, Orange County, California, 92713, USA
Listed on 2026-01-16
Listing for:
TP-Link Systems Inc.
Full Time
position Listed on 2026-01-16
Job specializations:
-
Marketing / Advertising / PR
Marketing Manager, Product Marketing
Job Description & How to Apply Below
Senior Product Marketing Manager, Business Networking
TP‑Link Systems Inc. is a global provider of reliable networking devices and smart home products negociona as the world's top provider of Wi‑Fi devices. The company serves customers in over 170 countries and continues to grow its global footprint.
Base Pay: $130,000 – $210,000 per year
Responsibilities- Direct comprehensive market research, conduct competitive analysis, and lead customer segmentation to inform product positioning and maximize brand relevance.
- Craft and evolve product positioning and messaging across packaging, sales presentations, and online content to create a compelling, consistent brand story; execute go‑to‑market launches for new solutions, products, and feature releases.
- Serve as a product‑marketing advisor in internal and external communications, including training, sales pitch development, industry shows, media conferences, and influencer collaboration.
- Partner with product, sales, and marketing colleagues to develop relevant collateral supporting all types of solution and product selling processes.
- Collaborate with senior product management and sales leadership to align marketing initiatives with product roadmap milestones and major launches, optimizing the customer journey.
- Build high‑level relationships with external agencies, vendors, and strategic partners to enhance marketing reach and accelerate go‑to‑market efforts.
- Stayுள்ளனர் ahead of industry trends, emerging technologies, and the growth‑marketing landscape, incorporating cutting‑edge strategies into TP‑Link's marketing operations.
- BA/BS degree in marketing, network engineering, or related field; MBA or advanced degree preferred.
- 8+ years of progressive experience in product marketing or growth marketing, preferably in the business networking industry.
- Deep understanding of the business networking industry, solution applications, and pain points.
- Expertise in crafting appealing, impactful messaging for partners, customers, and business audiences.
- Strong technical understanding of products and solutions, translating technology features into business benefits.
- Excellent written and verbal communication skills; experience with product presentations, training, and industry interviews.
- Ability to thrive in a craftsmen, dynamic environment while managing multiple high‑priority projects.
- Free snacks and drinks; lunch provided on Fridays.
- Fully paid medical, dental, and vision insurance (partial coverage for dependents).
- 401(k) contributions.
- Bi‑annual reviews and annual pay increases.
- Health and wellness benefits, including free gym membership.
- Quarterly team‑building events.
TP‑Link Systems Inc. is committed to equal employment opportunity for all employees and applicants and prohibits discrimination and harassment of any kind based on race, color, religion, sex, national origin, disability status, genetics, veteran status, sexual orientation, gender identity or expression.
#J-18808-LjbffrPosition Requirements
10+ Years
work experience
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