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Regional Director, Digital Sales
Job in
Irving, Dallas County, Texas, 75084, USA
Listed on 2025-12-06
Listing for:
Nexstar Media Group Inc.
Full Time
position Listed on 2025-12-06
Job specializations:
-
IT/Tech
Digital Marketing
Job Description & How to Apply Below
TX-Irving;545
E. John Carpenter Freeway (Nexstar - CORP) time type:
Full time posted on:
Posted Todayjob requisition :
REQ-39318
Nexstar Media Group is seeking a Regional Director of Digital Sales responsible for accelerating digital revenue across a defined portfolio of local markets. This senior role is focused on execution—partnering with local leadership to drive performance, increase share of wallet, and close high-value opportunities across owned & operated inventory and marketing services.
The ideal candidate has a proven track record in digital ad sales, particularly in the OTT/CTV ecosystem, with experience in programmatic advertising, data-first solutions, audience targeting, and strategic partnership development. This is a high impact role for a revenue leader who thrives in-market, influences outcomes, and holds teams accountable to digital growth targets.
** Key Responsibilities
*** Revenue Leadership & Sales Execution + Own digital revenue outcomes across assigned markets, driving growth across all product lines: OTT/CTV, Display, OLV and Marketing Services. + Partner with local GMs, GSMs, and AEs to develop and close high-value deals, expand existing accounts, and penetrate new business. + Push adoption of multi-platform solutions that drive measurable ROI for clients and maximize yield on premium inventory.
+ Act as the point of escalation and deal support on key enterprise, regional, and multi-market opportunities. + Support Regional Vice Presidents on strategic initiatives and digital growth opportunities for markets
* Field Enablement & Market Activation + Support and influence local sales teams to prioritize digital in every sales conversation. + Identify underperforming segments and implement targeted actions to accelerate growth. + Reinforce the company’s go-to-market strategy, pricing discipline, and product positioning to win share in competitive markets. + Help implement quarterly and annual plans that align to local revenue targets and product mix goals.
* Performance Accountability & Forecasting + Track regional pacing to budget and proactively address shortfalls with market-level interventions. + Lead weekly forecast reviews, monthly pipeline health checks, and deal strategy sessions with local sales leadership. + Partner with corporate revenue operations to ensure forecast accuracy, CRM discipline, and revenue visibility.
* Strategic Collaboration + Share best practices across regions and contribute to corporate feedback loops on product performance and sales blockers. + Support recruitment and onboarding of top-tier digital talent in key markets as needed.
** KPIs & Success Metrics
*** Digital revenue growth (YoY and pacing to budget)
* Average deal size and digital product mix
* Share of wallet growth in top accounts
* Pipeline coverage and close rates
* Number of markets achieving quota
** Qualifications
* ** 6+ years in digital media sales or digital revenue leadership, preferably with local/regional media organizations
* Proven success leading or influencing sales teams to exceed digital revenue goals
* Deep expertise across digital ad channels including CTV/OTT, display, programmatic, native, search, social, and email
* Strong executive presence and ability to command sales strategy discussions in-market
* Demonstrated success in building and closing 7-figure digital deals with major advertisers or agencies
* Fluent in CRM tools, forecasting methodologies, and digital advertising platforms
* Highly autonomous and results-driven, with a bias toward action
* Ability to travel up to 75%
** Salary Range: $180,000 - $225,000
**** Job Location**:
Position can be located in any Nexstar market.
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