Marketing Analyst

Join to apply for the Marketing Analyst role at REINO ANIMAL

Do you thrive on turning numbers into strategic action, and are you a data-driven thinker? At Orion
180, we are seeking a Marketing Analyst to join our rapidly expanding team. By transforming complicated data into useful insights that increase ROI and strengthen the Orion
180 brand, you will be instrumental in forming our marketing strategy in this position.

• Compile and Handle Data: To create trustworthy marketing datasets, gather and preserve data from Hub Spot, internal systems, and external platforms.
• Examine Performance and Project Trends: Determine the main factors influencing performance, evaluate the effects, and produce planning-related predictive insights.
• Provide Strategic Insights: Convert analytical results into concise, well-thought-out suggestions for marketing and leadership groups.
• Optimize Procedures: To increase precision, speed, and scalability, streamline and automate reporting workflows.
• Produce Visual Reports: Using data visualization tools, create and present persuasive marketing performance reports.
• Lead Campaign Analysis: Assess and improve traditional and digital campaign initiatives, such as direct mail, email, social media, PPC, and SEO.
• Own Web & Attribution Analytics: Use GA4, GTM, and associated tools to track website traffic, conversion rates, and attribution models.
• Cross-Functional Collaboration: To guarantee consistent and coordinated data practices, work closely with our corporate BI team.

• Education: Bachelor’s or Master’s degree in Marketing, Business Analytics, Finance, Economics, Accounting, or a related field.
• Experience: 2+ years of experience in marketing analytics, finance, or business intelligence.
• Campaign Reporting: Proven track record in campaign reporting, marketing performance analysis, and presenting data to stakeholders.
• Technical
  
  Skills:
  
  Advanced Excel skills, including pivot tables, dashboards, and VBA/macros.
• SQL
  
  Skills:
  
  Strong SQL skills and familiarity with Power BI.
• Marketing Automation: Proficient with Hub Spot or similar marketing automation/CRM tools.
• Analytics Tools: Knowledge of Google Analytics (GA4), GTM, and advertising platforms (Google Ads, Meta Ads, Linked In Ads).
• Bonus: Strong statistical background and working knowledge of Python or R.

• Competitive salary and full benefits package
• The opportunity to make a real impact in a growing, mission-driven company
• A dynamic, collaborative environment where innovation thrives
• Opportunities for personal and professional growth

Apply Now and Become a Key Player in Our Success Story

While performing general duties for this position, the employee is regularly required to sit, stand and/or walk around (including the use of stairs). Other demands include the ability to openly communicate with others by talking, listening, and reading, being able to lift light objects (