Sales Development Manager
Listed on 2025-12-16
-
Sales
Business Development, Sales Development Rep/SDR
Job Description – Sales Development Manager
Department:
Marketing
Reports To:
Director of Marketing (with close collaboration with Sales Leadership)
Polygon is a global leader in property damage control, temporary climate control, and environmental solutions for business continuity. We partner with contractors, developers, and owners to protect buildings, reduce risk, and deliver on-time, on-budget outcomes.
As part of our growth strategy, Polygon US is establishing its first Sales Development function. We are seeking a Sales Development Manager to design, launch, and scale this program. This role is not simply about individual prospecting—it is about building a new function that will become a long-term driver of pipeline and revenue.
The Sales Development Manager will:
- Build the foundation for a high-performing SDR team including one FTE and PTE already on staff.
- Develop scalable processes for outbound and inbound lead generation.
- Lead special research and outreach initiatives in construction, food & industrial markets, and institutional environments (universities, libraries, etc.).
- Grow adoption of Polygon’s digital solutions (IoT) for preventative monitoring.
- Pivot and adapt strategies based on market feedback and organizational objectives.
Leadership & Program Development
- Establish the SDR function at Polygon, including strategy, goals, processes, and metrics.
- Build, coach, and eventually scale a team of SDRs; set expectations and performance standards.
- Act as the point person for SDR operations, ensuring alignment with Sales and Marketing leadership.
- Oversee outbound and inbound prospecting efforts across phone, email, social, and digital channels.
- Identify and qualify leads from construction, food, industrial, and institutional markets.
- Support growth of Polygon’s digital/IoT preventative solutions through proactive education and outreach.
- Promote the full portfolio of services and products in the spirit of increasing customer lifetime value (land and expand for cross sell and upsell potential).
- Ensure proper qualification, nurturement, and conversion of leads for handoff to the sales team.
- Support the sales team throughout sales cycle with the objective to close.
Process & Tools
- Own SDR-related CRM workflows; ensure leads and opportunities are captured, tracked, and reported accurately.
- Evaluate and implement third-party prospecting tools and lead partners (e.g., Construct Connect, Dodge, Linked In Navigator, Sales Loft).
- Establish templates, scripts, and outreach standards to ensure a professional, scalable approach.
- Monitor pipeline metrics, conversion rates, and SDR productivity; report regularly to leadership.
- Use data to identify gaps and opportunities; recommend adjustments to strategies.
- Gather feedback from sales, marketing, and operations teams and adapt SDR tactics accordingly.
Required
- 5+ years in B2B sales development, inside sales, or business development.
- 2+ years in a leadership or team management role.
- Experience building or scaling an SDR function from the ground up.
- Knowledge of the construction industry sales cycle; familiarity with tools like Construct Connect or Dodge Data is strongly preferred.
- Track record of creating outbound strategies that drive measurable pipeline growth.
- Strong analytical skills; ability to turn data into actionable insights.
- Excellent communication, coaching, and motivational skills.
- Proficiency in CRM systems (Salesforce, Hub Spot, Dynamics, Net Suite or similar).
- Ability to travel occasionally (
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