Senior Specialist in Marketing and Digital Communications

Senior Specialist in Marketing and Digital Communications

Join to apply for the Senior Specialist in Marketing and Digital Communications role at Southern California Edison (SCE)

This range is provided by Southern California Edison (SCE). Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

$99,400.00/yr - $/yr

Join the Clean Energy Revolution. Become a Senior Specialist in Marketing and Digital Communications at Southern California Edison (SCE) and build a better tomorrow. In this job, you’ll lead innovative marketing strategies that impact both business and residential customers. You’ll manage a diverse portfolio of Public Safety Power Shutoff (PSPS) and wildfire communications programs, ensuring seamless execution and alignment with business objectives.

Your efforts will enhance the customer experience through multi-channel campaigns, driving engagement and delivering meaningful results. You will strategically utilize the power of our dynamic marketing technology stack to deliver automated communications journeys and best‑in‑class customer experiences. You’ll collaborate with cross‑functional teams, leveraging data‑driven insights and SCE’s Martech stack to optimize automated marketing efforts, improve customer engagement, and track performance metrics.

With a budget ranging from $5–10MM, you’ll support strategic campaigns and regulatory mandates, working closely with external partners and the California Public Utilities Commission (CPUC). As a Senior Specialist, your work will help power our planet, reduce carbon emissions, and create cleaner air for everyone.

• Carries out the production of a wide range of marketing and communication content and materials such as press releases, written case studies, website/newsletter articles
• Oversees individual communication journeys and shares results with critical team members. Interacts with design and development teams to assist with validating solutions that meet customer requirements in terms of technical, cost, schedule
• Creates an advocacy program that encourages satisfied customers to proactively recommend the company for future growth
• Ensures all marketing communication initiatives adhere to the company’s marketing and brand guidelines and messaging standards
• Monitors the marketing and communications activities in terms of the project budget, ROI and the performance of the campaigns
• Oversees the production of a wide range of marketing and communication content and materials such as press releases, written case studies, and website/newsletter articles
• Develops the strategy in conjunction with event teams to deliver strategic events that support the overall marketing and sales strategy and pipeline goals
• Develops marketing communications campaigns by understanding media coverage and industry trends and developing fresh story ideas to propel the company forward
• Optimizes databases of communications materials, ensuring the function has the ability to deliver a fast response and accurate engagement activities
• A material job duty of all positions within the Company is ensuring the protection of all its physical, financial and cybersecurity assets, and properly accessing and managing private customer data, proprietary information, confidential medical records, and other types of highly sensitive information and data with the highest standards of conduct and integrity

• Five or more years of experience in marketing, advertising or communications.

• Bachelor’s Degree or higher in Marketing, Business, Communications or related field.
• Experience implementing automated offer management using Salesforce Marketing Cloud or equivalent enterprise‑grade multi‑channel marketing hub.
• Vendor management experience.
• Experience with multi‑channel marketing strategy and planning (media, banner, radio, etc) driven by sophisticated analytics and data modeling.
• Utility or other highly regulated industry experience.
• Experience with enterprise marketing software – Salesforce Marketing Cloud, Hub Spot, Marketo, Adobe Exp. or Cloud.
• Ability to work…