Digital Media Specialist

Location: Sant'Ambrogio di Torino

Stellantis is a leading global automaker and mobility provider that offers clean, connected, affordable, and safe mobility solutions. Our Company’s strength lies in the breadth of our iconic brand portfolio, the diversity and passion of our people, and our deep roots in the communities in which we operate. Our ambitious electrification and software strategies and the creation of an innovative ecosystem of strategic, game-changing partnerships are driving our transformation to a sustainable mobility tech company.
The driving force behind us is the diverse and talented group of men and women around the world who bring their passion and experience to their work every day. And while we are a truly global organization, we remain deeply rooted in the communities in which we operate and where our colleagues live and work.
With industrial operations in nearly 30 countries, Stellantis could consistently exceed the evolving needs and expectations of consumers in more than 130 markets, while creating superior value for all stakeholders.

Job Overview

We are looking for a   Digital Media Specialist   to support the development and execution of digital media strategies across key channels.
The role is responsible for planning, managing, and optimizing digital campaigns while ensuring strong alignment with business objectives, brand positioning, and customer engagement targets.

Your

Key Responsibilities

Digital Media Strategy & Campaign Execution
Develop and execute integrated digital media campaigns aligned with business and marketing goals
Contribute to digital media planning across paid, owned, and earned channels
Content & Channel Management
Create, manage, and optimize content across digital platforms (website, social media, CRM, etc.)
Ensure consistency with brand guidelines and tone of voice
Campaign Performance & Analytics
Monitor campaign performance (KPIs, ROI, conversion rates) and provide actionable insights
Analyze user behavior across channels and optimize media spend accordingly
Media Planning & Coordination
Support media planning and coordination with agencies and internal stakeholders
Manage campaign timelines, assets, and deliverables
Customer Journey & Optimization
Contribute to the optimization of the end-to-end customer journey across digital touchpoints
Execute A/B tests and conversion optimization initiatives
Cross-functional Collaboration
Work closely with Marketing, CRM, Sales, and Product teams to ensure consistency and effectiveness of campaigns
Trend Monitoring & Innovation
Stay up to date with digital media trends, tools, and best practices
Proactively propose new approaches to improve performance and engagement

Your Qualifications, Skills & Experience

Bachelor’s degree in   Marketing, Digital Media, Communication or similar
2–5 years of experience in   digital media / digital marketing   roles
Proven Experience in managing   digital campaigns and media planning
Familiarity with   CMS, analytics tools, and media platforms
Fluency in   English   and   Italian   (at least B2)
Strong understanding of   digital media ecosystem   (paid media, social, search, programmatic, CRM)
Analytical mindset with experience in   campaign performance tracking and optimization

Experience with   digital tools   (e.g. Google Ads, Meta Ads, analytics platforms)
Ability to manage   multiple projects   and meet deadlines
Excellent   communication and stakeholder management skills
Creative thinking combined with data-driven decision-making

Nice to Have
Experience in   automotive or multi-brand environments
Knowledge of   CRM/CDP and lead generation flows

Experience with   agency coordination
Understanding of   full funnel marketing approach (awareness → conversion)

What we offer
Salary range: from 43000 € to 52000 €, that will be defined depending on the level of adherence of the candidate to the job requirements
Collective Agreement:
In accordance with the provisions of the Specific Collective Labour Agreement (CCSL – CNEL code: CO10), and in particular with regard to the classification within the third professional area.

At Stellantis, we assess candidates based on qualifications, merit and business needs. We welcome applications from people of all gender identities, age, ethnicity, nationality, religion, sexual orientation and disability.
Diverse teams will allow us to better meet the evolving needs of our customers and care for our future.
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