Digital Marketing Advisor

Location: Sant'Angelo Romano

About Us
We are Yokohama TWS, a leading global supplier of tires and complete wheels for the agricultural, material handling, construction, motorcycles segments.

We are Yokohama TWS, a leading global supplier of tires and complete wheels for the agricultural, material handling, construction, motorcycles segments.

We design and manufacture tire and wheel solutions made for the future. With a combination of value, safety and ease, our solutions provide a more productive and sustainable performance our customers demand.

We pair the expertise and power of our global reach with the care and knowledge of local proximity. This brings innovation, technology and sustainability together to answer the specific needs of our customers. All while continuing to reduce our and their impact on the planet.

Our people take ownership to deliver on this promise every day.

We are a global Company with a local reach, operating in more than 50 Countries worldwide with 5.300 employees of 40 different nationalities, 12 state-of-the‑art plants and 4 innovation centers. We are part of Yokohama Rubber Co., Ltd., a global leader in the tire industry with 1094 billion yen in revenues (approx. 6.7 billion euro), approximately 34,000 people around the globe and with operations in more than 120 countries.

If you have an entrepreneurial mindset, enjoy taking responsibilities and getting things done in the right way, join us! We are plenty of opportunities to grow and develop in a truly dynamic and easy‑going environment.

About The Job
As a Digital Marketing Advisor, you will play a vital role in managing the digital marketing designing and managing our websites, e-commerce, mobile applications, and all the social network channels related to the Mitas brand.

Key Responsibilities

To manage and optimize global and local web presences towards ensuring an outstanding digital customer journey

To manage the analytics tools (e.g. google analytics etc) being able to monitor the digital tools performances

To develop and manage the Search Marketing activities (SEO, PPC etc.)

To define and implement social media strategy and guarantee the maintenance of all the Mitas official accounts

Key Requirements

University master’s degree (5 years) in Economics, Marketing, Business Administration

MBA or master’s in marketing will be considered a plus

3 years’ experience in managing digital marketing and communication activities within a technical/industrial company and/or B2B environment

Fluent in English language and willingness to travel

Communication and presentation skills

This position is open to applicants of all genders and is offered in accordance with the principles of equal opportunity and non‑discrimination.

The gross base salary range for this role is between 37.500 EUR and 45.000 EUR. The final offer will be determined based on objective criteria, including relevant qualifications, professional experience, role‑related skills, competencies, internal equity and the approved salary structure.

Where applicable, variable pay and benefits will be communicated separately.

#J-18808-Ljbffr