Business Account Manager III

Description

Business Account Manager III – Crossmark The Business Account Manager III will have a deep understanding of both retailer and manufacturer strategies, and will develop and execute growth plans based on strategic intent set by VP/MD & Client. The role provides direction to Customer Managers to optimize annual/quarterly Client business plans, serves as the key point of contact for regional client leadership, and delivers consistent experiences and outcomes.

The Business Account Manager drives the Business Planning process in partnership with cross‑functional business partners in Business Insights, Planning Organization, and Channel Teams to improve key metrics based on analysis of promotion, spending, and volume forecasts and actuals, while managing base volume forecasts, item distribution, promotional strategy and innovation.

• Coordinate with Customer Managers to develop and execute business plans
• Build and manage strategic plans for respective retailers/wholesalers
• Align on strategy and plan with Region Broker Managers, Identify opportunities and threats
• Provide CMs with planning analytics to support Cat/Line reviews, NI presentations, etc.
• Manage trade fund effectively and maintain visibility
• Measure effectiveness of CMs
• Align with Insights lead and use insights specific to Category/Brand, Consumer/Shopper, Channel/Retail dimensions
• Work with syndicated/other data sources to manage and inform strategic and tactical trade plans
• Conduct ad‑hoc financial and data analysis, including pre/post event analysis
• Develop customer‑level distribution and merchandising targets with supporting insights and merchandising activation plans for each key initiative
• Attend customer sales calls with the Customer Manager Team where appropriate
• Develop and deliver content as part of the CROSSMARK Business Review process
• Ensure Client’s plans are built and maintained in CROSSVIEW and the Client’s Trade Planning System

Education/

Experience:

Bachelor’s degree (B.A.) from a four‑year university preferred; relevant experience may be considered in lieu of a degree.

• Work experience in sales or marketing for a minimum of 5–7 years with experience calling on a major chain customer
• Proficiency with Excel and Power Point
• Working knowledge of Nielsen and syndicated data sources
• Strong communication and people skills
• Collaboration and influencing skills
• Strategic thinker, problem solver, and clear communicator
• Ability to effectively prioritize demands and follow through on commitments

Certificates, Licenses, Registrations: None.

Trade Specialists

Home Office & Field Environments

30–50%

English primary; bilingual skills may be required based on business necessity.

CROSSMARK is committed to providing accessible employment practices and welcomes applications from people with disabilities. If you require accommodation for a disability during any stage of the recruitment process, please let us know.

CROSSMARK is part of the Acosta Group – a collective of the industry’s most trusted retail, marketing and food service agencies reimagining the way people connect with brands at every point in their shopping journey. We help leading brands grow by connecting them with shoppers where it matters most—in stores and online. As a trusted sales and marketing agency, we specialize in delivering tailored solutions to drive retail success through strategic merchandising, product demonstrations, and data‑driven insights.

Job Category: Administration
Position Type: Full–time
Business Unit: Sales
Salary Range: $72,600 – $115,000
Company: Crossmark Inc.
Req : 16734